Marketing Manager for sports & Fitness store

Marketing Manager for sports & Fitness store @ Kukatpally

Job Summary:

A sports & Fitness store marketing manager is responsible for developing and implementing marketing strategies to promote the store's products and services, increase brand awareness, and drive sales. This role involves a mix of strategic planning, campaign management, and relationship building within the sports industry.

Key Responsibilities:

• Developing Marketing Strategies:

Creating and executing comprehensive marketing plans tailored to the sports & Fitness store's target audience and objectives. This includes identifying key marketing objectives, target audiences, and appropriate marketing channels.

• Campaign Management:

Overseeing the planning, execution, and analysis of marketing campaigns, including online and offline activities.

• Brand Management:

Ensuring consistent brand messaging across all marketing materials and touchpoints.

• Digital Marketing:

Managing the store's online presence, including website content, social media engagement, and online advertising.

• Event Planning and Sponsorships:

Coordinating in-store events, community engagements, and potentially sponsoring local sports teams or events.

• Market Research:

Conducting research to understand customer preferences, market trends, and competitor activities.

• Budget Management:

Managing the marketing budget and allocating resources effectively.

• Performance Analysis:

Tracking and analysing the performance of marketing campaigns, identifying areas for improvement, and reporting on results to senior management.

• Relationship Building:

Developing and maintaining relationships with key stakeholders, including suppliers, sports organizations, and media partners.

• Sales Support:

Collaborating with the sales team to develop promotional materials and strategies that drive sales.

Skills and Qualifications:

• Marketing Expertise:

Strong understanding of marketing principles, strategies, and best practices.

• Digital Marketing Skills:

Proficiency in social media marketing, online advertising, and website management.

• Communication Skills:

Excellent written and verbal communication skills for creating marketing materials, presentations, and engaging with stakeholders.

• Analytical Skills:

Ability to analyze data, track campaign performance, and identify areas for improvement.

• Project Management Skills:

Ability to manage multiple projects simultaneously, meet deadlines, and work effectively within a team.

• Sports Industry Knowledge:

A passion for sports and an understanding of the sports market, including key trends and consumer behavior.

• Creativity and Innovation:

Ability to develop unique and engaging marketing campaigns that resonate with the target audience.

In essence, a sports & Fitness store marketing manager is responsible for driving the store's marketing efforts to attract customers, increase sales, and build a strong brand presence within the local sports community.

Qualification: Any graduate / MBA

Salary: 20,000 -25,000 Per Month + Sales Incentives

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person