Marketing Manager

As an Ecommerce Marketing Manager, you will be responsible for developing and executing marketing strategies that drive sales and increase brand awareness. You will work closely with cross-functional teams to create compelling campaigns, optimize product listings, and analyze customer behavior to inform marketing decisions. Your role will involve managing and mentoring a team of marketing professionals, as well as collaborating with external partners to ensure that all marketing efforts are aligned with the company’s goals.

• Develop and implement ecommerce marketing strategies to increase sales and revenue.
• Manage and optimize ecommerce channels such as website, social media, email, and paid advertising.
• Analyze market trends, customer behavior, and competitor activities to make data-driven decisions.
• Create and execute targeted campaigns that resonate with the target audience and drive engagement.
• Collaborate with cross-functional teams such as product, sales, and customer experience to align marketing efforts with business goals.
• Track and report on key metrics such as traffic, conversion rates, and ROI to measure the effectiveness of marketing initiatives.
• Stay up-to-date with the latest ecommerce technology, tools, and trends to stay ahead of the competition.
• Manage budgets and allocate resources effectively to optimize marketing spend.
• Lead and mentor a team of ecommerce marketing specialists to achieve departmental objectives.
• Ensure compliance with legal and ethical standards in all marketing activities.
• 5 years experience in ecommerce marketing
• Ability to manage large budgets effectively
• Experience with email automation and A/B testing
• Analytical and data-driven mindset
• Strong project management skills
• Excellent communication and collaboration abilities
• Knowledge of industry trends and best practices
• Understanding of customer behavior and psychology
• Good Knowledge of MS EXCEL including VLOOKUP & Pivot table.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Work Location: In person