Marketing Manager

1) Enquiry Generation

Plan and execute marketing campaigns to generate walk-ins and leads.

Organize roadshows, bike rallies, and local marketing activities to attract customers.

2. Local Area Marketing (LAM)

Identify high-potential areas for promotional activities (e.g., colleges, industrial zones, IT parks).

Conduct door-to-door campaigns, van promotions, canopy activities, and leaflet distribution.

Collaborate with field executives to increase market presence.

4. Event Planning & Execution

Plan and execute customer engagement events, test ride camps, finance camps, and exchange melas.

Coordinate with TVS company team for brand-specific events.

Track effectiveness and ROI of each event.

5. Coordination with Sales Team

Share leads and enquiry data with the sales team.

Track lead conversion and provide support to improve walk-in-to-sale ratio.

Ensure sales team is updated on ongoing campaigns and offers.

6. Branding & Visual Merchandising

Ensure proper branding inside and outside the showroom (banners, posters, standees).

Monitor compliance with TVS CI (Corporate Identity) norms.

Maintain vehicle display quality and customer touchpoints.

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Health insurance
• Paid time off
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Overtime pay
• Performance bonus

Experience:

• Automotive Sales : 3 years (Preferred)

Work Location: In person