Marketing Manager

Job Description

Strategic Marketing Campaign Management Develop and execute integrated marketing strategies to enhance brand visibility and drive revenue growth. Lead digital marketing initiatives. Oversee the creation and distribution of marketing materials such as brochures, datasheets, and case studies. Plan and manage product launches, ensuring alignment with business objectives and market demands. Brand Management Communication Maintain consistent brand messaging across all marketing channels and materials. Collaborate with sales and product teams to ensure alignment of marketing strategies with business goals. Represent the company at industry events, trade shows, and conferences to build brand presence. Sales Support Lead Generation Work closely with the sales team to develop targeted campaigns that support lead generation and conversion. Provide sales enablement tools and training to enhance the effectiveness of the sales force. Identify and pursue new business opportunities through strategic marketing efforts. Desired Skills Qualifications Proven experience in B2B marketing within the electrical or electronics industry. Strong understanding of digital marketing tools and platforms. Excellent communication, negotiation, and interpersonal skills. Ability to analyze data and market trends to inform decision-making. This job is provided by Shine.com Show more Show less