Marketing Executive

4 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

Apply

Work Mode

On-site

Job Type

Full Time

Job Description

Job Title

Location

Reporting To

Compensation


Role Objective:


Lead and optimize WhatsApp Business API (WABA) campaigns to drive patient engagement and appointment bookings.


Key Responsibilities:


  • Execute end-to-end WhatsApp campaigns (promotions, reminders, utilities).
  • Draft multi-language templates (Hindi, Marathi, English).
  • Segment audiences and build interactive conversational journeys.
  • Handle inbound queries with standardized responses.
  • Track performance (delivery, CTR, conversions) and run A/B tests.
  • Coordinate with Presales, Clinics, and CRM teams for accurate targeting.
  • Ensure compliance with WhatsApp policies and quality standards.


Requirements


  • 2–4 years’ experience in WhatsApp marketing or CRM automation.
  • Hands-on with WABA platforms (e.g., Gupshup, Infobip, Twilio).
  • Strong copywriting (Hindi, Marathi, English; Telugu is a plus).
  • Analytical and skilled in reporting/optimization.
  • Bonus: healthcare marketing experience, API/CRM knowledge.


Why Join


 Be part of Research Ayu’s mission to expand access to evidence-based Ayurveda by driving patient engagement through innovative WhatsApp automation.


How to Apply


Veenit.Makwana@healthylifeinnovation.com

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

RecommendedJobs for You

indore, alwar, delhi / ncr