Marketing Executive

Role Overview:-

As a Marketing Executive, you will work closely with the Head of Marketing to execute campaigns, coordinate events, manage content, and build digital communities. This is a hands-on role suited for someone who thrives in a fast-paced, high-performance environment and loves turning ideas into impact.

Key Responsibilities:-

1. Event Marketing

·     Coordinate logistics for client and B2B events across cities

·     Manage stall branding, collaterals, giveaways, and technology setup

·     Ensure timely and creative execution of 5–15 min speaking slots

·     Track and report stall traffic, conversions, and leads

2. Webinar Execution

·     Assist in planning, promotion, and post-session communication

·     Coordinate with speakers and clients

·     Drive webinar attendance and engagement

·     Extract actionable insights and leads from Q&A and polls

3. Content & Collateral Creation

·     Draft and proofread content for blogs, monthly newsletter (Wealth Compass), brochures, and videos

·     Generate ideas and scripts for Instagram Reels and stories

·     Coordinate with graphic designers and editors to ensure quality outputs

4. Digital Campaigns & Community Building

·     Promote campaigns via WhatsApp, emailers, and landing pages

·     Increase engagement in the “Road to ₹100 Crore” WhatsApp community

·     Monitor campaign performance (CTRs, engagement, conversion)

5. Client Engagement & Offline Events

·     Assist in conceptualizing and executing physical client events

·     Ensure branding consistency and quality experiences at every touchpoint

6. Reporting & Coordination

·     Maintain weekly and monthly marketing trackers

·     Ensure timely coordination with sales, advisors, vendors, and speakers

·     Present campaign performance insights and suggest improvements

KRAs & KPIs (Sample Metrics):-

·     No. of leads generated from events and webinars

·     Growth and engagement in WhatsApp community

·     Instagram content output and reach

·     Timeliness and quality of newsletters/blogs

·     Feedback scores from internal and external stakeholders

💡 Desired Skills & Qualifications

·     1–3 years of experience in marketing, preferably in financial services or startups

·     Strong written and verbal communication skills

·     Excellent organizational and project management skills

·     Basic understanding of Canva, Excel, Instagram, Mailchimp, or similar tools

·     Ability to juggle multiple projects and meet deadlines

·     A collaborative mindset with a can-do attitude

🌟 What You’ll Get

·     Exposure to HNI/UHNI client marketing

·     Opportunity to contribute ideas and lead projects

·     Fast learning and visible impact

·     Supportive team culture and professional growth path