Marketing Coordinator

Company Description:

Cengrs Geotechnica Private Limited is a premier organization specializing in providing expert Geo-technical engineering services across varied sectors. Powered by profound technical expertise and experience, we, at Cengrs, are fully adept at conducting tests & surveys, data review & interpretation, and engineering analyses pertaining to the Geo-technical domain. With a line-up of state-of-the-art equipment and other allied resources, we provide a comprehensive suite of services, which include Topographical Survey, Laboratory Testing, Foundation Testing, Foundation Construction, and Ground Improvement.

Over the years, we have made significant contributions to the Indian construction industry. Our esteemed clients belong to a large variety of sectors, such as, Manufacturing, Oil & Gas, Power Plants, Railways, Real Estate, and Roads.

At the helm is a team of dedicated and passionate technocrats, who believe in attaining excellence in all aspects of the professional arena. Ably guided by them, is a crew of knowledgeable, well-qualified, and highly experienced engineers and geologists, who constantly strive to achieve the highest standards of professionalism, while being on the field, laboratory, or off-site. Driven by the ethos of offering high-quality and immaculate services, we aspire to become the market leader in the Geo-technical industry.

Role Description:

1. Develop and implement comprehensive marketing strategies
2. Guide the team in campaign planning and execution
3. Finalize topics and manage hosting and promotion of webinars
4. Oversee content creation (social media, newsletters, emails, etc.)
5. Manage digital presence – LinkedIn, Facebook, and website updates
6. Ensure brand consistency across all communication channels
7. Monitor and analyze campaign performance and optimize as needed
8. Collaborate with cross-functional teams (engineering, sales, design)
9. Plan and approve exhibition stalls and event setups
10. Approve all marketing materials (brochures, profiles, posts)

Qualifications :

Bachelor’s or Master’s degree in Marketing, Communications, Business, or a related field

Minimum 4 years of relevant experience in a marketing strategy role

Proven experience in planning and executing marketing campaigns

Strong leadership and team management skills

Excellent written and verbal communication abilities

Proficiency in digital marketing tools, analytics, and platforms

Ability to work collaboratively across departments and manage multiple projects