Marketing & Communication Manager

Availability:

Position Overview:

Marketing & Communication Manager

Key Responsibilities:

Strategic Marketing & Brand Development

• Design and execute integrated marketing strategies to strengthen brand visibility, market share, and guest engagement.
  
• Analyze industry trends, market conditions, and competitor activities to identify new opportunities.
  
• Maintain brand consistency across all internal and external communications.
  

Digital Marketing & Online Presence

• Manage website content, SEO optimization, PPC campaigns, and social media strategy.
  
• Lead performance-driven digital campaigns to enhance online visibility and direct bookings.
  
• Oversee review platforms (TripAdvisor, Google, OTA channels) to maintain reputation and respond appropriately.
  

Content & Communication Management

• Develop engaging and impactful content for digital and print platforms, including blogs, newsletters, press releases, and social media posts.
  
• Supervise creative asset development with designers, photographers, and copywriters.
  

Public Relations & Media Engagement

• Build and nurture relationships with media, influencers, bloggers, and travel writers.
  
• Coordinate PR campaigns, press conferences, and hospitality features to generate positive media coverage.
  

Event Marketing & Partnerships

• Plan, promote, and support hotel events, seasonal campaigns, and experiential promotions.
  
• Collaborate with local businesses, tourism boards, and event organizers for co-branded promotions.
  

Analytics, Insights & Reporting

• Track campaign performance through tools like Google Analytics, Meta Ads, and CRM dashboards.
  
• Provide monthly marketing reports, ROI analysis, and strategy adjustments based on data insights.
  

Team Collaboration & Stakeholder Engagement

• Work in sync with Sales, Operations, and Front Office teams to ensure cohesive guest messaging.
  
• Liaise with external vendors, digital agencies, and partners to execute key initiatives.
  

Key Requirements:

• Bachelors/Masters degree in Marketing, Communications, Hospitality Management, or related field.
  
• 47 years of experience in marketing roles within hospitality, lifestyle, or travel sectors.
  
• Strong grasp of digital tools (IDS, SEO/SEM, Google Ads, Meta, CRM platforms).
  
• Exceptional communication, storytelling, and project management skills.
  
• Creative thinker with an analytical mindset and attention to detail.
  

Preferred Skills:

• Knowledge of hotel booking engines and channel managers
  
• Basic design and branding understanding (Canva/Photoshop is a plus)
  
• Familiarity with marketing automation and guest feedback platforms

Availability: