Marketing And Public Relations Specialist

Company Description

SIS Certifications Pvt. Ltd., founded in 2013, is a Management system certification body providing ISO Certifications accredited by UAF and IAS. Operating in over 50 countries with more than 50 technical staff, 250+ auditors, and 100+ technical experts, SIS has certified over 10,000 clients including renowned organizations such as SBI, Indian Railways, and DMRC. The company's mission is to create a quality certification market by educating clients on the benefits and correct procedures for certification. SIS Certifications is headquartered in Gurugram.

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Key Responsibilities

• Develop and execute

  marketing strategies

  to promote SIS Certifications and its services through

  B2B outreach, public relations, and client interactions

  .
• Identify and approach

  potential clients, associations, and trade groups

  to create awareness and generate business leads.
• Conduct

  meetings, presentations, and corporate visits

  to explain SIS's offerings.
• Build and maintain

  relationships with corporate clients, industry associations, consultants, and business partners

  .
• Represent SIS Certifications at

  seminars, exhibitions, and industry events

  to expand the network.
• Gather market intelligence on competitors, customer needs, and upcoming industry trends.
• Work closely with the management team to align marketing activities with sales and operational goals.
• Track lead generation activities and prepare periodic performance reports.

• Excellent

  communication and interpersonal skills

  .
• Strong

  analytical skills

• Strong

  presentation and negotiation abilities

  .
• Good understanding of

  B2B sales and certification industry dynamics

  .
• Ability to

  build long-term relationships

  with clients and partners.
• Self-motivated, target-oriented, and confident in handling face-to-face meetings.
• Willingness to travel for client visits and industry events.

Marketing, Business Administration, or related field

MBA preferred.

B2B marketing, PR, or client relations