Market Research Analyst

Role Overview: As a Market Research Analyst, you will be responsible for conducting comprehensive market research and analysis to identify industry trends, competitor activities, and emerging market opportunities. Your role will involve utilizing various research methodologies such as surveys, interviews, and data analysis tools to gather data on consumer demographics, preferences, needs, and buying habits. Key Responsibilities: - Analyze and interpret data using statistical techniques and software tools to identify patterns, trends, and insights. - Evaluate the competitive landscape, including competitor strategies, pricing, and market positioning. - Prepare detailed reports and presentations to effectively communicate research findings to stakeholders. - Assist in developing marketing strategies, product development plans, and other business strategies based on market research findings. - Monitor and forecast market trends, sales, and marketing performance. - Collaborate with various teams including marketing, product development, and sales to integrate research findings into business strategies. - Stay up-to-date with industry trends, best practices in market research, and relevant software and tools. Qualifications Required: - Proven experience in market research and analysis. - Strong analytical skills with the ability to interpret complex data. - Proficiency in statistical analysis and data visualization tools. - Excellent communication and presentation skills. - Ability to work collaboratively in a team environment. - Bachelor's degree in Marketing, Business, Statistics, or related field. (Note: Additional details about Provident Fund benefits and the work schedule being in the morning shift at the physical work location are provided by the company.),