Manager of Influencer Marketing

As a Manager of Influencer Marketing based in Navi Mumbai, your role will involve developing and executing influencer marketing strategies. You will be responsible for identifying and building relationships with key opinion leaders (KOLs), coordinating influencer campaigns, and tracking their performance. Additionally, you will handle collaboration agreements, ensure alignment with brand goals, analyze marketing trends, and optimize campaigns for ROI. Key Responsibilities: - Develop and execute influencer marketing strategies - Identify and build relationships with key opinion leaders (KOLs) - Coordinate influencer campaigns and track their performance - Handle collaboration agreements and ensure alignment with brand goals - Analyze marketing trends and optimize campaigns for ROI Qualifications Required: - Proven experience in Influencer Marketing, Digital Marketing, and Social Media Strategy - Strong skills in Campaign Management, Partnerships, and Relationship Building - Proficiency in Analytics, Reporting, and Tracking KPIs specific to marketing efforts - A deep understanding of branding, consumer behavior, and emerging digital marketing trends - Excellent communication, negotiation, and organizational capabilities - Leadership and team management skills, along with the ability to work cross-functionally - Experience in influencer marketing tools and platforms is a plus - Bachelor's degree in Marketing, Communications, or a related field As a Manager of Influencer Marketing based in Navi Mumbai, your role will involve developing and executing influencer marketing strategies. You will be responsible for identifying and building relationships with key opinion leaders (KOLs), coordinating influencer campaigns, and tracking their performance. Additionally, you will handle collaboration agreements, ensure alignment with brand goals, analyze marketing trends, and optimize campaigns for ROI. Key Responsibilities: - Develop and execute influencer marketing strategies - Identify and build relationships with key opinion leaders (KOLs) - Coordinate influencer campaigns and track their performance - Handle collaboration agreements and ensure alignment with brand goals - Analyze marketing trends and optimize campaigns for ROI Qualifications Required: - Proven experience in Influencer Marketing, Digital Marketing, and Social Media Strategy - Strong skills in Campaign Management, Partnerships, and Relationship Building - Proficiency in Analytics, Reporting, and Tracking KPIs specific to marketing efforts - A deep understanding of branding, consumer behavior, and emerging digital marketing trends - Excellent communication, negotiation, and organizational capabilities - Leadership and team management skills, along with the ability to work cross-functionally - Experience in influencer marketing tools and platforms is a plus - Bachelor's degree in Marketing, Communications, or a related field