Manager of Influencer Marketing

Company Description

Gold Coast Films, founded in 2020, specializes in creating award-winning international branded content and campaigns for renowned brands such as BOAT, AJIO, Pepe Jeans London, and Vero Moda. With expertise in curating premium content, producing non-fiction formats, and connecting brands with top influencers and celebrities, Gold Coast Films delivers authentic and impactful collaborations. The company also hosts India's first international Social Creator of the Year (SCY) Awards to honor creators. Passionate about storytelling, Gold Coast Films thrives in the ever-evolving digital landscape by empowering brands and influencers worldwide.

Role Description

This is a full-time, on-site role based in Mumbai for a Manager of Influencer Marketing. The Manager will be responsible for reaching out to the brands and agencies, proposing collaborations with influencers and celebrities, and ensuring brands come on aboard. Responsibilities include Reaching out to the brands, Negotiating, and closing the deal, building strong relationships with Brands and staying updated on industry trends and emerging influencers. This role requires close collaboration with cross-functional teams, including content creation and brand strategy.

Qualifications

• Experience in influencer marketing, branding, and campaign management
• Skills in relationship building, negotiation, and communication with brands and agencies
• Proficiency in monitoring and analyzing campaign performance metrics
• Knowledge of digital marketing, social media platforms, and content strategies
• Ability to identify emerging trends in the influencer and content creation industry
• Strong organizational and project management skills
• Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred
• Experience with celebrity endorsements or international markets is an asset