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Introduction: A Career at HARMAN Lifestyle
We re a global, multi-disciplinary team that s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.
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- Create pitch-perfect, cutting-edge technology that elevates the listening experience
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About the Role
Head-LFR shall be responsible for managing business and maintaining long term relationship with key LFR accounts. He/She shall be responsible to ensure that JBL is no. 1 positioned in our segment with respect to sales and display. Also, he/she shall liaise internally to drive the visibility at the stores. He/she shall be managing a team of KAMs.
What You Will Do
Business Deliverables
o Prepare yearly business plan in alignment with key accounts and ensuring company objectives are met.
o Achieving monthly sales plan, counter share target, display share, and growth targets in accordance with business plan.
o Monthly review of the business plan with all the stakeholders (internal & external)
o Align the investment of the key accounts into JBL business.
Stores Planning
o Prepare accountwise / stores category wise planogram, in alignment with the key accounts which should be in accordance to organizations objective and competition benchmarking.
Supply Chain Management
o Demand forecasting
o Ensuring forecast accuracy and reviewing the same with tight adherence to weekly sellout targets.
o SKU wise focus on the sellout
Relationship Management
o Maintain cordial and strong relationships with partners at all levels (Category Head to Regional Manager) and maintain No. 1 mind share of our brand
o Maintain relationship with national distribution team to ensure operational efficiency is maintained.
Retail Marketing
o Developing Quarterly and yearly BTL activation plans with the accounts with strict effective execution.
o Design strategic solutions to drive secondary sales activation programs, consumer offers, in-shop promotions and activities by using innovative ways.
o To ensure that he/she along with KAMs in liaison with sellout team drive to achieve the weekly/monthly sellout target
Finance / Service
o Responsible for getting quarterly reconciliation done with the key accounts finance / category team.
o Responsible for ensuring smooth service deliverable with key accounts and sign no service pendency on quarterly basis.
What You Need to Be Successful
- Business Acumen A thorough understanding of LFR Business
- Managed LFR channel for atleast 12+ years
- Dynamic builder of relationships with customers, with track record of identifying new areas of opportunity and negotiating complex business deals for mutual benefit.
- Good analytical skills to understand the problem using data and articulate the solution.
- Strategically strong Ability to synthesize complex information into a simple strategy and then execute and communicate against this strategy.
- Strong consumer products orientation Keen understanding of consumer wants and needs, that can be applied to creating market-winning retail sales strategies.
- Demonstrable knowledge of preparing business plan, planogram, way to increase sellout
- Proficiency in yearly budgeting, preparing & executing quarterly marketing plan.
- Experience of doing forecasting and adhering to forecast accuracy.
- Updated about the changing account dynamics and competition landscape.
- Well-versed in driving online sales in key accounts
- Good collaboration skills Ability to collaborate with people and teams from all functions within Harman and Customers.
- Demonstrated creativity and out-of-the box thinking Constantly pushing new ideas and programs to solve sales and market challenges.
Bonus Points if You Have
- MBA in Sales & Marketing from Tier 1 college
- Excellent written and verbal communication
- Key Account Management certification, course shall be an added advantage
- Previous experience of working with global brands
- Preferably experience in Consumer Durable companies shall be an added advantage
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What Makes You Eligible
- Proficiency in Microsoft Excel / Word / PowerPoint
Willing to travel atleast 50% of the time within India
What We Offer
- Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location
- Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)
- Extensive training opportunities through our own HARMAN University
- Competitive wellness benefits
- Tuition reimbursement
- Be Brilliant employee recognition and rewards program
- An inclusive and diverse work environment that fosters and encourages professional and personal development
