India s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.
Do you believe sales success is driven as much by process design and performance insights as
India s largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.
Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.
As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.
About the Business Unit
ET is India s largest and most respected business, markets and personal finance news platform. We inform and actively engage business leaders, investors and entrepreneurs in driving economic growth and opportunity. We bring you the latest, in-depth coverage of the economy, stock markets, business developments and personal finance changes everyday. ET is India s No. 1 Business News Destination with the highest number of loyal business news readers.
About the Role
Experience: 5-10 years
Role: Lead - Telecalling Sales & Growth
Location: Noida
Function: Sales & Operations | Team Size: 50 (to be scaled to 100+)
Job Overview
We re looking for a Sales Leader who can own and scale our telecalling-driven growth across key digital subscription products - Masterclasses by Economic TImes & Times of India (AI Masterclass for Business Professionals, AI Summer Camp for Students, Value & Valuation Masterclass), ET Prime, TOI+, and Times Health+. This is not a coordination role. This is ownership - from the quality of the pitch and the sharpness of data, to the speed of execution and the scale of outcomes.
As the Head of Telecalling Sales, you will:
Own the telecalling sales funnel end-to-end, from agent productivity and lead handling to conversion strategy and process compliance.
Be the growth engine behind our telecalling-led revenue, optimizing daily execution and unlocking higher ROI from every lead and agent.
Shape the narrative and structure of every pitch - how our products are introduced, how objections are handled, and how value is communicated.
Scale our current team of 50 agents to 100+, with performance-based segmentation and specialized training interventions.
Work Responsibilities:
Daily Execution & Sales Process Excellence
Oversee daily operations at the vendor s telecalling office in Gurgaon & Noida.
Be the single point of accountability for meeting and exceeding daily, weekly, and monthly conversion targets.
Ensure the CRM is updated with real call outcomes and lead journeys.
Align pitch delivery with product value - iterate scripts, refine objection-handling, and test call approaches with real-time feedback.
Performance Optimization & Team Scaling
Identify top performers and design skill-based lead routing.
Lead structured interventions for underperformers - coaching, training, and live call reviews.
Set up performance hygiene rituals: agent-level scorecards, call shadowing, motivational incentives, and real-time nudges.
Plan and implement a scale roadmap: 50 to 100 agents, structured in performance cohorts.
Insights to Action: Driving Growth with Data
Partner with MIS to extract lead quality, agent performance, and conversion trends.
Convert insights into decisions: Which campaigns work best Which objections are rising What changes should be made to pitches or lead flow
Track lead aging, CRM discipline, and follow-up frequency to prevent drop-offs.
Vendor & Campaign Alignment
Ensure daily telecalling execution reflects the larger strategy and offers from ET Prime, TOI+, and Yoga.
Recommend operational tweaks: call time experiments, WhatsApp-first sequences, reallocation of high-intent leads, etc.
Work with Product & Marketing teams to sync telecalling messages with live campaigns and offer positioning.
How will the role be evaluated
The role will carry sales target : Monthly & Quarterly along with other metrics
Conversion Rates: Lead-to-sale % uplift
Agent Utilization: Reduced idle time, more productive hours
Lead Efficiency: Faster lead actioning, no wastage
Quality & Compliance: CRM accuracy, QA feedback loop implementation
Team Growth: Scalable team structure with improving per-agent productivity
Skills, Experience & Expertise (e. q. only)
5+ years of experience in sales & experience of handling telecalling team
Have worked with CRMs and know how to use data for action, not just reporting
Passionate about improving how sales is done - not just what s being sold
Can coach, motivate, and uplift a team - even when you don t directly manage them
Comfortable working in-office, 6 days a week
Prior experience in digital subscriptions, fintech, SaaS or edtech is a strong plus
This isn t about enforcing SOPs. This is about building a growth engine.
It s about owning the sales experience from the first ring to the final conversion.
You ll work alongside Product, QA, MIS, and Marketing teams - but your role is the heartbeat of our telecalling business.
Work Location: This role will involve working at vendors office in Gurgaon & Noida and Times office in Noida.
