LEAD RESEARCH & MARKET INTELLIGENCE

2 years

3 - 7 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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On-site

Job Type

Part Time

Job Description

Experience : 2-3 Year
Current Vacancies : 1

JOB PROFILE :

We are looking for a Lead Research & Market Intelligence Executive who can proactively gather high-quality audience and prospect data for our sales and marketing efforts. You’ll use a combination of digital research tools and on-ground market exploration to identify ideal customers, map decision-makers, and surface buying intent signals for both our SaaS products and IT services.

Responsibilities
Digital Prospecting & Data Mining
  • Use platforms like LinkedIn Sales Navigator, Apollo.io, ZoomInfo, and Hunter to build qualified prospect lists.
Gather data on:
  • Company name, industry, size, tech stack
  • Decision-maker names, emails, LinkedIn profiles
  • Buying intent indicators and location focus
  • Segment prospects by region (North America, UK, EU, APAC), tech need, and vertical.
Field Research & Market Discovery
Visit industrial zones, tech hubs, expos, or local events to:
  • Identify emerging businesses or potential clients
  • Collect firsthand information, leads, and contact insights
  • Document findings for analysis and follow-up
Database Management & Validation
• Maintain an updated, structured lead database (Excel, CRM)
  • Periodically validate contact info, role changes, or company status
  • Coordinate with sales and marketing teams for campaign-specific lists
Competitor & Market Mapping
• Analyze competitor customer bases and follower audiences
  • Study public case studies, customer reviews, and partnerships
  • Help identify gaps or opportunities in regions or industries
Preferred Tools & Platforms
• Lead Generation: LinkedIn Sales Navigator, Apollo.io, Hunter, Snov.io
  • Market Intelligence: ZoomInfo, BuiltWith, SimilarTech, Crunchbase
• Field Research Methods: Field Research Methods Interviews, event visits, surveys, local walk-ins
• CRM & Management: CRM & Management Google Sheets, Excel, HubSpot, Zoho CRM
Bonus (optional): Bonus (optional) ChatGPT, Notion AI (for summarizing and organizing insights)
Ideal Candidate Profile
• Strong research instincts and curiosity about tech products
  • Detail-oriented and comfortable with both online and offline lead generation
  • Fluent in English (spoken + written) for interacting with global profiles
  • Bonus: Background in B2B SaaS, business development, or data collection roles

Required Skills & Qualifications
1) 2–4 years of experience in lead research, market intelligence, or sales data generation 2) Excellent skills in Google search techniques, LinkedIn navigation, and lead tools 3) Strong Excel or Google Sheets knowledge (filtering, sorting, basic formulas) 4) Willingness to visit physical events or target locations when needed (within city) 5) High level of accuracy, self-organization, and team collaboration

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