Lead Generation Specialist

Role Overview: As a Lead Generation Specialist, your role will involve identifying and qualifying leads using various methods such as market research, social media, and email campaigns. You will be responsible for nurturing leads through targeted communication to build relationships and move them closer to a sale. Additionally, you will manage leads using CRM systems, collaborate with sales teams, analyze data, create content, conduct outbound outreach, and work on process improvement to enhance lead generation processes. Key Responsibilities: - Identify and qualify leads using methods like market research, social media, and email campaigns - Nurture leads through targeted communication to build relationships and move them closer to a sale - Utilize CRM systems to track and manage leads, ensuring accurate information is available to the sales team - Collaborate closely with sales teams to understand their needs and share insights about leads - Analyze data related to lead generation efforts, optimize strategies, track performance, and identify trends - Create content such as email marketing campaigns, social media posts, and blog articles to attract and engage potential customers - Engage with prospects through outbound outreach methods like cold calling and email - Identify areas for improvement in lead generation processes and implement strategies to enhance efficiency and effectiveness Qualifications Required: - Bachelor's degree in any field - Minimum of 2 years of experience in lead generation - Strong communication and collaboration skills - Proficiency in using CRM systems - Data analysis skills to optimize strategies - Content creation and marketing experience is a plus Additional Details: This role offers a negotiable salary and benefits including health insurance and provident fund. The work location is in person. Contact Person: HR Sitesh Verma Contact No.: 7880002320 Email: hram@bsstmx.com,