Institute officer

Job Responsibilities :

• Build and manage relationships with colleges, TPOs, and Students.
• Develop and maintain channel partner relationships for lead generation.
• Execute branch-specific digital marketing, social media management, and ORM.
• Plan and manage in-branch branding, creatives, posters, and signage.
• Organize and execute internal and external events, workshops, and seminars.
• Plan and monitor BTL campaigns including hoardings, kiosks, and outdoor activations.
• Track leads, conversions, and prepare monthly marketing performance reports.
• Collaborate with the central marketing team for strategy alignment and resource

support.

• Track, report, and optimize the impact of partnerships on student learning, placement

opportunities, and brand building.

• Support the planning and execution of industry events, hiring drives, hackathons, or

expert sessions on-campus and virtually.

• Help build and scale Itvedant brand as the go-to partner for industry collaboration in

tech upskilling.

• Ensure increased visits at the branches and secure enrollments for the program.
• Monitor industry trends to identify new opportunities and stay ahead of competitors.
• Coordinate with internal teams and university stakeholders to execute partnership

programs and ensure smooth operations.

• Identify and pursue new B2B partnership opportunities with higher educational

institutions and other relevant organisations.

• Develop compelling presentations and proposals that communicate the value

propositions of itvedant products and offerings to potential partners.

• Consistently meet or exceed weekly, monthly, and quarterly targets.

Skills and Preferences -

• Experience in ATL/BTL marketing and college partnership management
• An individual with excellent communication skills (written and verbal), interpersonal

abilities, and presentation skills.

• Apart from good English proficiency, individuals whose native language is an Addon
• Ability to work collaboratively in a team environment
• Ability to take full responsibility for projects and partnerships, delivering quality

results.

• Data analysis and campaign performance tracking abilities
• Motivated, energetic, and proactive, with a strong sense of initiative.
• Excellent presentation skills, including body language, dressing, and demeanor that

reflect professionalism in client meetings and events.

• Able to speak and write (work) in English fluently
• Good at dealing with ambiguity and able to figure things out for yourself