Influencer Marketing

Campaign Strategy Execution

• Design, develop, and implement influencer marketing campaigns from concept to completion.

• Ensure campaigns align with overall marketing goals and brand objectives.

Influencer Identification Relationship Management

• Identify and vet relevant influencers across various social media platforms.

• Build and nurture long-term relationships with influencers.

Partnership Management

• Negotiate contracts and manage influencer partnerships effectively.

• Handle budgets and secure impactful collaborations for brand promotion.

Content Creation Oversight

• Collaborate with influencers to create compelling, brand-aligned content.

• Ensure content resonates with the target audience and adheres to brand guidelines.

Performance Analysis Reporting

• Track, monitor, and analyze influencer campaign performance metrics.

• Measure effectiveness, calculate ROI, and provide actionable insights.

Market Trend Awareness

• Stay updated on industry trends, best practices, and emerging platforms.

• Monitor competitor activities to optimize campaign strategies.

Cross-Functional Collaboration

• Partner with marketing, content, and creative teams.

• Ensure influencer efforts integrate seamlessly with broader marketing initiatives.

Required Skills Qualifications

• Proven Experience: 2+ years in influencer marketing or digital marketing.

• Platform Knowledge: Strong understanding of major social media platforms.

• Strategic Thinking: Ability to create and execute effective influencer strategies.

• Negotiation Communication: Excellent negotiation, interpersonal, and written/verbal communication skills.

• Analytical Skills: Strong data analysis ability to measure ROI and optimize future campaigns.

• Organizational Skills: Detail-oriented with strong multitasking and project management abilities.

• Industry Knowledge: Awareness of legal and ethical considerations in influencer partnerships.

• Passion for Digital Trends: Strong interest in content creation, social media, and influencer marketing.