Influencer Marketing Intern

Company Description

FirstCry is India's leading e-commerce company in the kids and babies shopping sector, headquartered in Pune. Established in 2010, the company serves over 25 million customers domestically and internationally and is supported by a team of 6000+ employees. Dedicated to making parenting a joyful experience, FirstCry offers safe shopping, parenting support, educational resources, and innovative edutainment solutions for children. Known for its dynamic, fast-paced culture, the organization thrives on innovation and is driven by motivated individuals who embrace challenges and take ownership. FirstCry seeks curious and self-starters who are eager to make an impact and thrive in a collaborative environment.

Role Description

This is a full-time, on-site role for an Influencer Marketing Intern based in Pune, India. The selected candidate will assist in collaborating with influencers to develop marketing campaigns and strategies that align with the company’s vision. Responsibilities include identifying potential influencers, building relationships, planning and coordinating campaigns, tracking performance metrics, and generating detailed reports on the effectiveness of influencer collaborations. Additionally, the intern will stay updated on current social media and influencer trends to support content strategy.

Qualifications

• Strong understanding of social media platforms and their role in digital marketing
• Skills in communication, influencer collaboration, and relationship management
• Interest in marketing analytics, tools for tracking campaign performance, and reporting
• Excellent organizational and multitasking skills with attention to detail
• Ability to work in a team-oriented, fast-paced, and innovative environment
• Enthusiasm for e-commerce, digital marketing, and/or the parenting and baby care sector is a plus
• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field

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Working Address

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Interested candidates can share their CV via mail : shruti.singh@firstcry.com / +91-7387416583