Influencer Marketing Executive

Job Title:
IT Support Executive

Location:
Borivali, Mumbai

Salary:
₹50,000 – ₹60,000 per month

Experience:
2 – 5 years

Job Type:
Full-time

Job Description:
We are a fast-growing men’s grooming brand offering high-quality skincare, beard care, and haircare products. We are looking for a creative and execution-focused Influencer Marketing Executive to support and scale our influencer marketing initiatives across digital platforms.

Responsibilities:

• Conceptualize video content ideas and clearly brief influencers to communicate brand messaging effectively
• Coordinate with influencers and internal creative teams to plan, produce, and publish high-quality video content
• Ensure timely execution and release of influencer-led video campaigns as per campaign objectives
• Track and analyze influencer campaign performance and provide insights for optimization
• Stay updated with the latest influencer marketing trends, social media platforms, and video content formats
• Ensure all influencer content aligns with the brand’s identity, tone, and values
• Build and maintain strong, professional relationships with influencers and creators
• Review and adapt influencer scripts to align with brand storytelling and current trends

Requirements:

• Minimum 2 years of experience in influencer marketing or performance marketing
• Hands-on experience in executing influencer campaigns
• Strong understanding of the influencer marketing landscape, platforms, and best practices
• Excellent communication and coordination skills
• Ability to manage multiple influencers and campaigns simultaneously
• Strong analytical and problem-solving skills to measure campaign success and recommend improvements
• Experience working with cross-functional teams such as creative, social media, and marketing
• Bachelor’s degree in Marketing, Business Management, Mass Media, or any related field
• Experience with Instagram Reels and YouTube influencer campaigns
• Basic understanding of influencer analytics and engagement metrics
• Interest in grooming, beauty, FMCG, or D2C brands

Benefits:

• Opportunity to work with a fast-growing and well-recognized men’s grooming brand
• Hands-on exposure to influencer marketing, content creation, and digital campaigns
• Learning and career growth opportunities within digital and performance marketing
• Collaborative, young, and fast-paced work culture
• Competitive salary as per industry standards
• Employee-friendly work environment
• Exposure to working with top influencers and creators

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Work Location: In person