Influencer Marketing Executive

4 years

0 Lacs

noida uttar pradesh india

Posted:2 days ago| Platform: Linkedin logo

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Skills Required

marketing drive ads research optimization testing analyze data reports content design analytics tracking learning development

Work Mode

On-site

Job Type

Full Time

Job Description

SEM Executive

Key Responsibilities:
  • Plan, execute, and manage SEM and PPC campaigns on Google Ads and other paid platforms
  • Conduct keyword research, ad copy creation, and bid optimization
  • Monitor campaign performance, budgets, and ROI
  • Perform A/B testing on ads, landing pages, and keywords
  • Analyze campaign data and generate performance reports
  • Coordinate with content and design teams for ad creatives and landing pages
  • Stay updated with SEM trends, platform changes, and best practices
Requirements
  • Bachelor’s degree in Marketing, Business, or a related field
  • 1–4 years of experience in SEM, PPC, or performance marketing roles
  • Hands-on experience with Google Ads, Search Ads, and paid campaigns
  • Strong analytical skills and understanding of KPIs like CPC, CTR, CPA, and ROAS
  • Experience with Google Analytics and tracking tools
  • Ability to manage budgets and optimize campaigns for performance
Benefits
  • Competitive salary package
  • Performance-based incentives
  • Learning and skill development opportunities
  • Career growth and advancement

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