Head of Marketing

As a Marketing Head at Nivasa, you will play a crucial role in driving business growth, revenue generation, and brand success in the Luxury Interior, Furniture, Wardrobes & Lighting domain. Your responsibilities will include: - **Market Research & Analysis:** Conduct research to understand luxury consumer behavior, identify market trends, and analyze competitor strategies. - **Strategic Planning:** Develop and execute comprehensive marketing strategies aligned with business objectives. - **Team Leadership:** Manage and motivate a team of marketing professionals, designers, and photographers, fostering collaboration and driving performance. - **Brand Strategy Development:** Create and implement marketing strategies that align with the brand's values and target audience, emphasizing elements like heritage, craftsmanship, and exclusivity. - **Content Creation:** Develop compelling and engaging content for various platforms to showcase the luxury brand's unique selling proposition. - **Event Planning & Execution:** Organize and manage high-profile events, product launches, and exclusive experiences to engage customers and build brand loyalty. - **Digital Marketing:** Utilize digital channels like social media, email marketing, and online advertising to reach target customers and drive sales. - **Budget Management:** Manage marketing budgets, allocate resources effectively, and track campaign performance. - **Relationship Building:** Foster strong relationships with clients, partners, and influencers to enhance brand visibility and reputation. - **Performance Monitoring & Reporting:** Track key performance indicators (KPIs), analyze campaign results, and provide regular reports to stakeholders. - **Innovation:** Stay up-to-date on the latest marketing trends and technologies, and explore new and innovative marketing methods. **Qualifications:** - **Strong Communication & Interpersonal Skills:** Ability to effectively communicate with diverse audiences, including clients, colleagues, and partners. - **Luxury Market Expertise:** In-depth knowledge of the luxury industry, including consumer behavior, trends, and competitive landscape. - **Marketing Acumen:** Proven experience in developing and executing marketing strategies, including digital marketing, content creation, and event planning. - **Analytical & Problem-Solving Skills:** Ability to analyze data, identify trends, and develop effective solutions. - **Creative & Strategic Thinking:** Ability to develop innovative marketing campaigns and strategies that resonate with the luxury market. - **Project Management Skills:** Ability to manage multiple projects, deadlines, and budgets effectively. - **Proficiency in Digital Marketing Tools:** Familiarity with social media platforms, email marketing software, and other relevant tools. At Nivasa, you will be part of a legacy that blends timeless craftsmanship with cutting-edge design, inspiring you to push boundaries and design for a discerning global clientele. Join us in shaping spaces that become an extension of our clients" lives.,