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Aveksha Hospital
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Head Marketing

Head Marketing

Aveksha Hospital

10 - 15 years

30 - 35 Lacs

bengaluru

Posted:2 days ago| Platform:

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Skills Required

team management pdf nursing tpa mous time management corporate healthcare brand awareness recruitment

Work Mode

Work from Office

Job Type

Full Time

Job Description

Enhancing the marketing efforts for Aveksha Hospital leading to better brand visibility and revenue generation

Job Responsibilities:

Neighbourhood Marketing
Guide the team to plan and execute strategies related to neighbourhood activities which includes but not limited to setting up clinics and medical camps in apartments and parks. Creating MoUs with apartment associations or various cultural associations
Referral Marketing
Guide the team to plan and execute strategies to set up meetings with referral doctors and increase referral revenue Guide the team to get into agreements with all nursing homes and small hospitals in and around Aveksha Hospital for referral business Organizing activities for referral doctors Guide the team to create a network of ambulance operators /healthcare facilitators to bring in business Target increase in visiting consultants base
Corporate Marketing
Empanelment of government PSUs / private sector organizations Empanelment / renewal of TPA / insurers Organizing activities in corporate sectors to increase brand awareness Build and maintain good relationships with corporates (Govt / Private sector) through regular visits and other touchpoints and thereby increase business
Team Management
Set clear targets and deliverables for each of the team members Conduct regular meetings to provide updates and feedback Periodic review of their performance Guide and support the team as required Provide training to the team on the various products / general marketing initiatives Address grievances Active participation in recruitment / skill enhancement of the team
Management Reviews
Prepare Annual MarketingPlan and budget for the FY Provide monthly reports on marketing activities Review marketing revenues on a monthly basis
Job Specifications:
Qualification: Graduate with specialization in Marketing Experience: 10+ years of experience in managing marketing activities for hospitals Technical Skills / Job related Skills: Experience in networking, building and maintaining relationships with corporates and public sector companies Management Skills: team player, maintain good people relations, resolution, time management Communication Skills: Good command over Kannada/English. Ability to resolve problems through effective communication. Practice timely communication and follow ups

Job Category:

marketing

Job Type:

Full Time

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Disclaimer: The job location mentioned in this description is based on publicly available information or company headquarters. Candidates are advised to verify the exact job location directly with the employer before applying.

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Head Marketing