Growth Marketer

Company Description

M2HSE Training is a leading provider of Health & Safety-related training and NVQ certifications, dedicated to empowering individuals and businesses with the knowledge and skills needed to succeed in the construction and other industries. Our comprehensive courses cover a wide range of topics, from health and safety to site supervision and senior site management. We focus on quality, affordability, and flexibility to deliver the best training solutions that work for our clients. Join us in building a safer, more skilled workforce with M2HSE Training, where 'M2 Works for you.'

Role Description

• Plan, execute, and optimise campaigns across

  Google Ads

  ,

  Meta Ads

  , and other paid channels
• Build full-funnel paid strategies focused on lead generation, conversion, and retention
• Manage budgets and continuously test creatives, audiences, and formats to improve ROI
• Monitor performance daily and provide actionable insights through data analysis and reporting
• Collaborate with the content and SEO teams to align paid efforts with organic and brand campaigns
• Set up conversion tracking, UTMs, and manage integrations with CRM and analytics tools
• Stay updated on platform changes and trends to keep us ahead of the curve

Qualifications

• 3–4 years of hands-on experience managing

  Google Ads

  and

  Meta Ads

  accounts
• Strong analytical skills — must be confident working with campaign data, A/B testing, and attribution
• Experience with lead generation campaigns (especially in education, edtech, or services is a plus)
• Good command over English — both written and spoken
• Ability to work independently, take ownership, and move fast
• Familiarity with tools like Google Analytics, Tag Manager, and Zoho or similar CRMs is a bonus