Group Head- Account Management & Marketing Strategy

5 years

12 - 17 Lacs

Posted:3 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

-Own client relationships end-to-end; act as the strategic point of contact for clients.
-Lead the development and execution of integrated digital marketing strategies.-Collaborate with internal teams (media, creative, analytics) to ensure campaign excellence and timely delivery.-Drive business growth for clients through performance marketing, brand strategy, and innovation.-Conduct regular performance reviews, reporting, and business reviews with clients.-Oversee campaign reporting, insights generation, and performance optimization.-Identify upsell and cross-sell opportunities within existing accounts.-Stay updated with industry trends and proactively advise clients.-Mentor and guide a team of account managers and planners.

Must-Have Skills (a):
-5+ years of experience in digital marketing strategy and client servicing roles.-Proven experience managing mid-to-large-scale digital campaigns across Google, Meta, YouTube, Media Buying, and Programmatic platforms.-Strong understanding of performance marketing metrics (ROAS, CAC, CPL, CPV) and brand strategy (reach, awareness, engagement).-Excellent client communication and presentation skills.-Strong analytical mindset — able to interpret data and drive decisions.-Experience managing and mentoring teams.-Proficiency in tools: Google Ads, Meta Ads Manager, GA4, Looker Studio, Similarweb, MS Office.

Bonus/Plus Skills (b):
-Exposure to industries like Auto, Fashion, D2C, BFSI, or FMCG.-Familiarity with media planning, funnel strategy, and integrated campaign development.-Certifications in Google Ads, Meta Blueprint, or similar platforms.-Working knowledge of SEO/SEM, CRO, or website UX best practices.-Exposure to AI-powered marketing tools, creative automation, or A/B testing platforms like Optimizely, VWO.-Comfort working with data visualization, media plans, and building compelling strategy decks.

Job Type: Full-time

Pay: ₹1,200,000.00 - ₹1,700,000.00 per year

Work Location: In person

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