Graphic Designer

Job Title: Creative Designer – Automotive Lighting Brand Location: MIDC Andheri East Job Type: Full-time Reports to: Brand Owner Job Summary: We are looking for a Creative Designer with strong visual storytelling skills and proficiency in CorelDRAW, Adobe Photoshop, and Adobe Illustrator to join our automotive lighting brand. The designer will be responsible for creating eye-catching and informative creatives for digital platforms including Instagram, Facebook, WhatsApp, website banners, and more. The role will focus heavily on digital content creation that enhances brand awareness and product visibility. Key Responsibilities: Creative Design & Visual Communication Design visually impactful creatives for social media posts, ads, stories, and highlight covers. Develop marketing materials such as product showcases, installation guides, infographics, and comparison visuals (before vs. After retrofit). Create design layouts for digital promotions, festive campaigns, and product launches. Adapt designs into multiple sizes and formats for different platforms and usage (feed, reels, stories, banners, brochures). Branding & Product Marketing Maintain visual consistency with brand colors, typography, and design standards. Design informative creatives highlighting product features, technical specifications, and benefits. Work with the marketing team to translate concepts into high-performing visual content. Collaborate with sales and operations teams to design creatives for retail/shop branding, in-store posters, and packaging. Content Innovation & Idea Generation Stay updated with the latest design trends in the automotive and digital advertising industry. Suggest new creative formats or campaign ideas to improve engagement and communication. Optimize creatives for better reach and understanding based on feedback and performance metrics. Requirements: Proficiency in CorelDRAW, Adobe Photoshop, and Adobe Illustrator is mandatory. Strong portfolio showcasing digital content, product creatives, and marketing design. 1–3 years of experience in graphic designing, preferably in the automotive or tech product industry. Understanding of social media content dimensions, formats, and visual strategies. Good visual sense of layout, typography, spacing, and color theory. Preferred Qualities: Passion for cars, design, and automotive aesthetics is a strong plus. Video editing basics (Premiere Pro / After Effects) will be an added advantage. Ability to work under tight deadlines and manage multiple design projects simultaneously. Self-driven and detail-oriented with strong communication skills. Perks & Benefits: Competitive salary based on experience Performance-based bonuses Creative freedom and ownership of brand visuals Opportunity to grow within a fast-evolving automotive brand