Google My Business Executive

Position: GBP/GMB Executive

Qualification : Any Graduate

Location: Gurgaon

Experience : 1-2 years

Profile Overview :

As a GBP/GMB Executive, you’ll be responsible for managing and optimizing Google Business Profiles to improve local search visibility, customer engagement, and online reputation for our clients. You’ll play a crucial role in developing and executing local SEO strategies, collaborating with internal teams, and continuously improving performance through data analysis and innovative thinking.

Key Responsibilities:

• Create, claim, verify, and optimize

  Google Business Profiles

  to improve local search visibility and engagement.
• Maintain accurate and up-to-date business information on GBP listings.
• Develop and implement local SEO strategies tailored to clients’ target audiences and locations.
• Design and publish engaging posts, photos, and updates aligned with clients’ brand identities.
• Monitor and respond to customer reviews to maintain a positive online reputation.
• Analyze GBP performance data and local SEO metrics to identify trends and improvement areas.
• Provide actionable insights and recommendations based on performance analysis.
• Collaborate with internal teams (SEO, content, digital marketing) to ensure cohesive strategies and campaigns.
• Stay informed about local SEO trends, algorithm updates, and competitive landscape to refine strategies.

Required Skills & Qualifications:

• Bachelor’s or Master’s Degree in Marketing, Business Administration, or a related field.
• 1-2 years of hands-on experience managing

  Google Business Profiles and local SEO strategies.

• Solid understanding of local SEO principles, keyword research, and ranking factors.
• Proficiency with

  Google Business Profile dashboard, Google Analytics, and other SEO tools.

• Strong written and verbal communication skills for crafting content and engaging with clients.
• Attention to detail, organization, and ability to manage multiple profiles simultaneously.
• Analytical and problem-solving mindset to drive continuous improvement.

Preferred Qualifications:

• Google My Business certification or similar local SEO certifications.
• Experience working with clients in various industries, including healthcare, retail, and services.
• Familiarity with additional local SEO tools like BrightLocal, Moz, or SEMrush.