Job
Description
You are an experienced Google Ads Manager with a proven track record of managing Google Ads for international e-commerce clothing brands, especially in the USA market. You possess a high level of analytical skills, are performance-driven, and have the ability to handle large budgets while ensuring a strong Return on Ad Spend (ROAS). **Key Responsibilities:** - Plan, create, and optimize Google Search, Shopping, Display, and Performance Max campaigns for an international e-commerce clothing brand. - Manage and scale Google Merchant Center, product feeds, and shopping ads to maximize visibility. - Conduct detailed keyword research, competitor analysis, and audience segmentation. - Monitor and optimize daily campaign performance to meet ROAS, CPA, CTR, and conversion goals. - Analyze data using Google Analytics (GA4), Google Tag Manager, and reporting dashboards. - Collaborate with the creative/content team to enhance ad creatives, product highlights, and landing pages. - Conduct A/B testing for ads, landing pages, and bidding strategies. - Stay informed about Google Ads trends, policies, and algorithm changes. - Ensure accurate tracking, pixel setup, and conversion measurement. **Requirements:** - 5-7 years of experience in managing Google Ads for international e-commerce brands, with a focus on clothing/apparel. - Demonstrated success in handling campaigns for the USA market. - Expertise in Google Shopping ads, PMAX, Merchant Center, and feed optimization. - Proficiency in GA4, GTM, and conversion tracking. - Ability to manage substantial budgets and drive revenue growth efficiently. - Experience with Shopify is a strong advantage. The company is located in Mohali, Punjab, and the job type is full-time. Work is required to be performed in person. Please address the following questions in your application: - Have you managed Google Ads for an international e-commerce brand - Do you have experience handling Google Ads for the USA market - Have you worked with e-commerce clothing/apparel brands before - Do you have experience with Google Merchant Center and product feed optimization ,
