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1 - 5 years

1 - 4 Lacs

Ghaziabad, Greater Noida, Noida

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Role & responsibilities : Paid Advertising Campaigns: Plan, create, and manage Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook & Instagram) to drive traffic and conversions. Optimize ad campaigns for ROAS (Return on Ad Spend) and cost-efficiency. Implement A/B testing on ad creatives, copy, and landing pages for continuous improvement. Social Media Advertising & Strategy: Manage ad campaigns on platforms like TikTok, Pinterest, Snapchat, and LinkedIn to expand audience reach. Develop and implement retargeting strategies to maximize customer engagement and conversions. E-commerce Growth & Performance Marketing: Increase website traffic and sales through paid media strategies and performance marketing tactics. Analyze data to optimize marketing funnel performance and reduce bounce rates. Analytics & Reporting: Track and measure campaign performance using Google Analytics, Facebook Pixel, and UTM tracking . Generate weekly/monthly reports on ad performance, traffic sources, and conversion rates. Keyword Research & Audience Targeting: Conduct keyword research for Google Ads and audience segmentation for social media ads. Develop lookalike and custom audiences to improve ad targeting efficiency. Creative Ad Strategy: Work with designers to create high-converting ad creatives, banners, and videos . Test different ad formats, such as carousel ads, video ads, and lead generation ads. Competitor & Market Analysis: Monitor competitors ad strategies and trends in eCommerce digital marketing. Identify new opportunities to scale ad campaigns and increase sales. Preferred candidate profile : Experience: 1-5 years in digital marketing with expertise in Google Ads, Meta Ads & other social media advertising. E-commerce Knowledge: Experience in running ad campaigns for Shopify or eCommerce businesses is a must. Analytical Skills: Strong ability to analyze ad performance and make data-driven decisions. Creativity & Strategy: Ability to craft compelling ad copies and optimize creatives for better engagement. Tech-Savvy: Familiarity with tools like Google Ads Manager, Facebook Business Manager, Google Analytics, and other tracking software. Perks and benefits : Competitive Salary Based on experience and performance. Performance-Based Incentives Bonus structure based on ROAS, sales growth, and campaign success. Career Growth Opportunities Learn and grow in a fast-paced eCommerce environment with hands-on experience in scaling a brand. Flexible Work Environment Supportive team with a focus on work-life balance. Recognition & Rewards – Monthly performance rewards and recognition for top contributors.

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3 - 5 years

3 - 6 Lacs

Noida

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Job Overview: We are looking for a highly skilled and strategic Google Ads Team Leader to drive performance marketing campaigns across Search, Display, Shopping, YouTube, and Call Campaigns for both Indian and International markets. The ideal candidate will have a strong analytical mind-set, leadership skills, and hands-on experience in optimizing Google Ads campaigns for maximum ROI. Key Responsibilities: Google Ads Strategy & Execution Develop and execute comprehensive Google Ads strategies for different campaign types (Search, Display, Shopping, YouTube, and Call Campaigns). Oversee the end-to-end campaign executionplanning, structuring, targeting, bidding strategies, and optimization. Ensure high ROAS, CTR, and conversion rates by continuously monitoring and refining campaigns. Conduct thorough keyword research and create tailored ad copy for maximum engagement and conversions. Optimize landing pages and ad creative to drive quality traffic and improve conversion rates. Leadership & Team Management Lead, mentor, and guide a team of Google Ads Specialists, ensuring their growth and consistent performance. Conduct regular performance reviews, training sessions, and knowledge-sharing activities. Foster a culture of continuous improvement, innovation, and data-driven decision-making within the team. Optimization, Analysis & Reporting Utilize advanced data analysis to measure campaign success and provide actionable insights. Track and optimize pay-per-click (PPC) campaigns to improve overall ROI. Implement A/B testing for ad creatives, landing pages, and bidding strategies. Stay updated on the latest trends, tools, and best practices in Google Ads to ensure a competitive edge. Provide detailed reports & recommendations on campaign performance to stakeholders. Requirements: Proven experience in managing Google Ads campaigns across Search, Display, Shopping, YouTube, and Call Ads. Strong leadership & team management experience. Deep understanding of PPC campaign optimization, bidding strategies, and performance tracking. Expertise in Google Analytics, Google Tag Manager, and conversion tracking setup. Ability to analyze complex data and provide meaningful insights for performance improvement. Excellent communication and presentation skills to collaborate with cross-functional teams. Google Ads Certification is a plus.

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0 - 1 years

2 - 3 Lacs

Bengaluru

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Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years What would you do? Enables a superior brand experience , accelerates responsible growth and creates a secure environmentIdentify the spam content to provide genuine search results. Help the victims to remove their explicit videos / Photographs from global sites. Remove the Personal Identifiable information reported by the user from various search results.Addressing ad blocking through improving ad experiences across the web.Review websites, product listings and merchant center accounts to ensure compliance with the Google Shopping policies and quality standards?.Review web pages and tag the Landing Page based on the content on the page for Google to display the right content to the relevant audience.Review YT videos and decide whether it can be monetized.Authorization specialist will work on Trademark related complaints based on the Trademark Policy, counterfeit goods & services either will process the Complainant/TM Authorization or will pushback & escalate the complaints in case we have any grey area cases/concerns. Once the complaint is processed the Trademark will be blocked from the Search Engine.The Content Moderation team focuses on reviewing photos, videos, and text-based content and make judgments as to whether reviewed content is in violation of our Client s terms of services. They review content that may be sensitive in nature. They ensure every piece of content in violation of the client's terms of services is accurately identified and flagged for action in a timely manner. What are we looking for? Adaptable and flexible Agility for quick learning Ability to work well in a team Written and verbal communication Ability to meet deadlines Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

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0 - 1 years

2 - 3 Lacs

Hyderabad

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Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years What would you do? Enables a superior brand experience , accelerates responsible growth and creates a secure environmentIdentify the spam content to provide genuine search results. Help the victims to remove their explicit videos / Photographs from global sites. Remove the Personal Identifiable information reported by the user from various search results.Addressing ad blocking through improving ad experiences across the web.Review websites, product listings and merchant center accounts to ensure compliance with the Google Shopping policies and quality standards?.Review web pages and tag the Landing Page based on the content on the page for Google to display the right content to the relevant audience.Review YT videos and decide whether it can be monetized.Authorization specialist will work on Trademark related complaints based on the Trademark Policy, counterfeit goods & services either will process the Complainant/TM Authorization or will pushback & escalate the complaints in case we have any grey area cases/concerns. Once the complaint is processed the Trademark will be blocked from the Search Engine.The Content Moderation team focuses on reviewing photos, videos, and text-based content and make judgments as to whether reviewed content is in violation of our Client s terms of services. They review content that may be sensitive in nature. They ensure every piece of content in violation of the client's terms of services is accurately identified and flagged for action in a timely manner. What are we looking for? Review, classify and/or remove content according to client guidelines, using specific tools and channels Understand and remain updated on changing client policies and guideline Stay up to date with any changes on policies/process Investigate, resolve, and relay complex content issues to the broader Trust and Safety team Identify improvement opportunities in workflow and suggest solutions to improve quality and overall efficiency of the process Participate in continuous training programs and workgroup discussions for optimal development in the role Engage in conversation around socially sensitive topics with the purpose of keeping our communities safe Engage in the well being activities Review, classify and/or remove content according to client guidelines, using specific tools and channels Understand and remain updated on changing client policies and guideline Stay up to date with any changes on policies/process Investigate, resolve, and relay complex content issues to the broader Trust and Safety team Identify improvement opportunities in workflow and suggest solutions to improve quality and overall efficiency of the process Participate in continuous training programs and workgroup discussions for optimal development in the role Engage in conversation around socially sensitive topics with the purpose of keeping our communities safe Engage in the well being activities Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

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3 - 8 years

0 - 1 Lacs

Bengaluru, Hyderabad

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Job Title: Google Ads and Merchant Center Specialist Location: Bengaluru, India (Full-Time, Ofiice) Key Responsibilities: Manage and optimize Google Ads campaigns to maximize ROI and achieve business objectives. Upload and manage product feeds in Google Merchant Center using XML and API integrations. Resolve Google Merchant Center policy violations and errors effectively. Update and maintain content on our WordPress site to ensure accuracy and relevance. Collaborate with the marketing team to develop and implement advertising strategies. Analyze performance data to provide actionable insights and recommendations for improvement. Requirements: Proven experience with Google Ads and Google Merchant Center. Strong understanding of XML and API processes for product feed management. Ability to troubleshoot and resolve issues related to Google Merchant Center policies. Proficiency in WordPress for content updates and management. Excellent analytical skills with a data-driven approach to problem-solving. Strong communication and teamwork skills. What We Offer: Competitive salary and benefits package. Opportunity to work with a dynamic and innovative team. Professional development and growth opportunities.

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2 - 7 years

4 - 6 Lacs

Hazaribag, Rajarhat

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The person should have knowledge of all online marketplaces in India. And have the hands-on experience in Listings, Keyword Research, Creating RTV, participating in offers & promotions. Google ads, meta ads Required Candidate profile Knowledge of Unicommerce is preferable Knowledge of Excel is required.

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1 - 5 years

4 - 9 Lacs

Mumbai Suburbs, Mumbai, Mumbai (All Areas)

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About ReachLocal: ReachLocal is a renowned digital marketing agency with a global presence, dedicated to helping businesses maximize their online potential and connect with their target audiences. With a rich history in digital advertising, ReachLocal specializes in creating and implementing data-driven strategies that enhance online visibility, drive website traffic, and boost conversions for businesses of all sizes. The companys operations are located in the United States, United Kingdom, Canada, Australia, New Zealand and India. The Company offers online marketing products and solutions in three categories: Digital Advertising, Lead Conversion Software, and Web Presence. With our consistent efforts to provide the best value to our advertisers, our India team has grown from less than 10 people in 2006 to 700+ employees in 2023. Company URL: www.reachlocalndia.com Job Title : Client Success Manager Shopping Ads Location : Mumbai Qualification : Any Graduate Work Timing : 6:30 pm to 3:30 am About the Opportunity The Shopping Ads (CM) will manage day-to-day Shopping Ads campaign performance, manage Google Merchant Center accounts including feed management and disapproval resolution, and compile data with insights for detailed and compelling client-facing reports. Preferred candidate profile Responsibilities Ideal candidates will have an insatiable curiosity and enthusiasm for digital marketing and can inspire excitement and curiosity among colleagues. The CSA candidate must be a self-starter, be proactive, can work independently on tasks, work well with a team, and follow through on projects, Candidates must have advanced knowledge of Microsoft suite products including Excel, Word, and PowerPoint, and excellent written and verbal communication skills. An Executive Accounts CM will need to be able to prioritize and load balance across several platforms and clients within specific service level agreements (SLAs) and expectations. Job duties may include: Optimizing data feeds within the Google Merchant Center platform Initiating and working through issue tickets with Google partners Optimizing Shopping campaigns to increase campaign success Creating campaigns within our platform Providing weekly/monthly/ad hoc reporting Providing miscellaneous research as needed Key Qualifications 1-2 years of Google Merchant Center experience preferred Advanced knowledge and understanding of SEM, shopping, e-commerce solutions and an understanding of new media consumer behaviors and trends. E.g.- 1-2 years with Amazon Shopping, Google Shopping, Facebook Shopping and full-scale feed management Bachelors degree in Marketing, Communications, Public Relations or related fields Exceptional written and verbal communication skills with the ability to effectively communicate digital marketing concepts Ability to load balance, prioritize and manage heavy workloads with flexibility to rapidly shift priorities based on organizational needs Creative thinker with strong time management, and organizational skills with exceptional attention to detail. Perks and Benefits Meal coupons, Mediclaim, Term Insurance

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0 - 1 years

2 - 3 Lacs

Navi Mumbai

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Skill required: User-Generated Content Moderation - Content Moderation Designation: Trust & Safety New Associate Qualifications: Any Graduation Years of Experience: 0 to 1 years What would you do? Enables a superior brand experience , accelerates responsible growth and creates a secure environmentIdentify the spam content to provide genuine search results. Help the victims to remove their explicit videos / Photographs from global sites. Remove the Personal Identifiable information reported by the user from various search results.Addressing ad blocking through improving ad experiences across the web.Review websites, product listings and merchant center accounts to ensure compliance with the Google Shopping policies and quality standards?.Review web pages and tag the Landing Page based on the content on the page for Google to display the right content to the relevant audience.Review YT videos and decide whether it can be monetized.Authorization specialist will work on Trademark related complaints based on the Trademark Policy, counterfeit goods & services either will process the Complainant/TM Authorization or will pushback & escalate the complaints in case we have any grey area cases/concerns. Once the complaint is processed the Trademark will be blocked from the Search Engine.The Content Moderation team focuses on reviewing photos, videos, and text-based content and make judgments as to whether reviewed content is in violation of our Client s terms of services. They review content that may be sensitive in nature. They ensure every piece of content in violation of the client's terms of services is accurately identified and flagged for action in a timely manner. What are we looking for? The following skills are required to perform this role- Strong coping, emotional resilience, and stress-management skills Ability to perform duties objectively, devoid of inherent biases or personal beliefs, in the best interest of client policies Strong attention to detail Comfort synthesizing and analyzing information from multiple streams Strong critical thinking and decision-making skills Basic internet research skills Excellent comprehension, communication (verbal, written), and English skills, required to interpret content.The following skills are required to perform this role- Strong coping, emotional resilience, and stress-management skills Ability to perform duties objectively, devoid of inherent biases or personal beliefs, in the best interest of client policies Strong attention to detail Comfort synthesizing and analyzing information from multiple streams Strong critical thinking and decision-making skills Basic internet research skills Excellent comprehension, communication (verbal, written), and English skills, required to interpret content. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your primary interaction is within your own team and your direct supervisor In this role you will be given detailed instructions on all tasks The decisions that you make impact your own work and are closely supervised You will be an individual contributor as a part of a team with a predetermined, narrow scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

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