Google Ads Expert

As a Google Ads Expert, your role will involve managing, optimizing, and scaling paid advertising campaigns across various Google platforms such as Search, Display, Shopping, and YouTube. You should be results-driven, analytical, and focused on delivering a strong ROI. Key Responsibilities: - Plan, create, and manage Google Ads campaigns across different platforms including Search, Display, Video, Shopping, and App. - Conduct keyword research, competitor analysis, and audience targeting to enhance campaign performance. - Write compelling ad copies and optimize creatives to maximize engagement with the target audience. - Monitor daily campaign performance, analyze data, and implement data-driven optimizations for better results. - Configure and maintain conversion tracking, remarketing lists, and audience segmentation for effective targeting. - Generate detailed performance reports with valuable insights and strategies for improvement. - Keep yourself updated on Google Ads policies, updates, and industry trends to ensure campaign relevance and effectiveness. Qualifications Required: - Proficiency in Google Ads, Google Analytics, Tag Manager, and Data Studio to effectively manage campaigns. - In-depth knowledge of CPC, CPM, CPA, ROAS, and various bidding strategies for campaign optimization. - Demonstrated experience in budget management and ROI optimization to achieve desired results. - Strong analytical skills with the ability to solve problems and make data-driven decisions. - Excellent communication and reporting skills to effectively communicate campaign performance and strategies. Please note that no additional company details were provided in the job description.,