General Manager Sales-National Role

Key Responsibilities of a General Manager - Sales: 1. Sales Strategy & Planning Develop and implement overall sales strategies aligned with business goals. Set short-term and long-term sales targets. Analyze market trends, customer needs, and competitor strategies to adjust plans. 2. Team Leadership & Development Lead, mentor, and manage the sales team, including regional or national sales managers. Recruit, train, and evaluate sales staff. Foster a high-performance, goal-driven culture. 3. Revenue & Performance Management Monitor and analyze sales performance metrics (KPIs). Ensure achievement of revenue and profitability targets. Prepare detailed sales forecasts and reports for executive leadership. 4. Customer Relationship Management Build and maintain relationships with key clients and stakeholders. Oversee customer satisfaction initiatives and resolve high-level issues. Identify and capitalize on opportunities for upselling or cross-selling. 5. Budgeting & Cost Control Develop and manage the sales department budget. Control operational costs while maximizing ROI on sales initiatives. 6. Collaboration with Other Departments Coordinate with marketing, product, finance, and operations teams to ensure alignment and support for sales objectives. Provide input into product development and pricing strategies. 7. Compliance & Reporting Ensure adherence to legal and ethical standards in sales practices. Report to the CEO, COO, or board on sales outcomes and department performance. 8. Market Expansion & Business Development Identify new markets and segments for growth. Drive initiatives for entering new geographies or launching new products . Role & responsibilities Skills: Should have experience in handling Channel sales for FMCG/Small SKU products. Should be handling 3 zones.