Freelance Content Marketing Specialist

Position Type:

About the Role

We are seeking a motivated and results-driven Content Marketing Specialist with 3 5 years of proven experience. This is a freelance, work-from-home opportunity with flexible working hours, making it ideal for self-driven professionals who can manage their own schedule while delivering measurable results.

The ideal candidate should be skilled in planning content strategies, writing, editing, and managing images, videos, graphics, and creatives that enhance brand presence and engagement.

Key Responsibilities

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  Develop and execute content marketing strategies aligned with business goals.

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  Research, write, and edit content for blogs, websites, landing pages, social media, and email campaigns.

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  Collaborate with SEO teams to ensure content is keyword-optimized and supports ranking goals.

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  Create compelling CTAs and messaging that increase engagement and conversions.

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  Manage editorial calendars and ensure consistent publishing schedules.

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  Conduct competitor content analysis and propose new content opportunities.

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  Track performance using tools like Google Analytics, Search Console, and social media insights.

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  Stay updated with content marketing trends, AI-driven tools, and industry best practices.

Required Skills

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  3 5 years of hands-on experience in content marketing.

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  Strong command over English grammar, tone, and storytelling.

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  Proficiency in SEO content optimization (keywords, meta tags, headings, internal linking).

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  Familiarity with CMS platforms like WordPress, Shopify, or HubSpot.

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  Excellent research skills to create accurate and engaging content.

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  Strong understanding of content distribution (social media, email, blogs).

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  Ability to work independently, meet deadlines, and manage multiple projects.