Franchise Sales Manager (FMCG Company)

Full job description

- Seeking an experienced and strategic Sales Head to lead and grow the FMCG business across B2C (distributor) channel.

- The role carries accountability for revenue growth, EBITDA delivery, and P&L performance.

- The incumbent will develop high-impact sales strategies, build strong customer networks, drive sales execution, and align cross-functional efforts toward commercial excellence.

- Lead domestic bulk and branded sugar sales across regulated quota periods.

- Drive export market penetration and compliance-led destination deliveries.

- Build and expand distributor (B2C) network with strong sales governance and last-mile reach.

- Identify new product or segment opportunities to grow market share.

- Own end-to-end P&L for the B2C sales vertical.

- Drive top-line growth while optimizing cost-to-serve, credit cycles, and working capital

- Ensure demand accuracy, pricing competitiveness, and data-backed decision-making.

Qualifications & Experience:

- Education: MBA / PGDM in Sales, Marketing, or Business Management

- Experience: 6+ years of relevant experience in sugar, FMCG, agri-commodities, or food processing industry, with at least 5 years in a senior sales leadership role

- Proven track record in handling multi-channel sales and P&L responsibility

- Team managing position

• Lead generation through data scrubbing on Social Networking sites and following up to source the business in the best way
• Work on generating inquiries, coordinate and follow up with leads till final closure
• Designing and presenting different proposals, aligning meetings with prospective lead and providing them full support till sign the agreement
• Explaining business model to every potential investor, giving them franchise-related Information, sending them the proposals, taking follow-ups and referrals for further leads.
• Scheduling and meeting the investor from PAN India to explain the company's franchise model and to get them to register
• To participate in event and exhibitions to generate leads and creating a platform to meet with prospect franchisee.
• Generating leads through various marketing activities as cold calling and campaigning.
• Identifying and sourcing prospective new franchisees, pipeline maintenance and adherence to sales processes
• Develop presentations to communicate franchise opportunities and benefits.

Job Type: Full-time

Pay: depend on interview and last salary

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Work Location: On Site

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹42,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift
• Rotational shift

Supplemental Pay:

• Commission pay
• Performance bonus

Work Location: In person