Field Sales Officer

Exp - 1+ years

CTC - 4.2 Lpa

FMCG, Pharma, Pet Care preferred

Key Responsibilities

1. Target Achievement & Sales Performance

● Achieve monthly, quarterly, and yearly sales targets.

● Drive product dilution from Distributors/Super Stockists.

● Increase active counters and pet shops stocking the products.

● Ensure product availability and visibility in all assigned markets.

● Ensure timely payment collection from distributors

2. Team Coordination & Execution Discipline

● Conduct daily coordination meetings with the ASM.

● Follow the tour plan and Beat Plans without deviation.

● Ensure smooth communication between sales teams, distributors, and internal

departments.

3. Market Penetration & Expansion

● Conduct regular market visits to understand customer and consumer needs.

● Analyse competitor trends and share insights with ASM.

● Maintain strong relationships with existing clients and gather regular feedback.

● Identify and convert new customers to expand market coverage.

● Support the creation of an efficient and cost-optimised distribution channel.

4. Sales Strategy & Reporting

● Prepare and share daily sales and performance reports with ASM.

● Participate actively in product promotions and visibility initiatives.

● Track performance vs. targets and execute corrective actions.

● Track Distributor’s Stock and Secondary Sales on weekly basis.

● Track Schemes Enrolments so that it should be completed timely.

5. Compliance & Ethical Standards

● Adhere strictly to company SOPs and field activity guidelines.

● Submit monthly TA/DA to ASM by the 5th of every month.

● Submit next month’s Travel Plan by the 25th of every month.

● Ensure all interactions follow company policies, code of conduct, and ethical

standards.

● Maintain transparency and avoid any miscommunication within the team or with

customers.

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