Ferns N Petals - Product Designer - Prototyping Tools

Description

Key Responsibilities

User Experience & Interface Design :

Own The Shopping And Post-shopping Funnel

• Cart & Checkout
• Coupons & Offers
• Delivery & Address Management
• Payments
• Order Confirmation
• Order Tracking
• Cancellations, Returns & Refunds
• Loyalty, Memberships, Notification Centre & Overall Loyalty Experience
  

Research & Insights

• Conduct user research, usability testing, and competitive benchmarking for e-commerce experiences.
• Translate customer pain points and business insights into product improvements.
  

Design Systems & Prototyping

• Create wireframes, UI designs, prototypes, and interaction flows in Figma.
• Contribute to the design system ensuring consistency across web and app.
  

Collaboration & Cross-Functional Alignment

• Partner with Product, Engineering, Growth, Marketing, and Business teams to define requirements and deliver high-quality experiences.
• Ensure accurate design implementation and continuous iteration post-release.
  

Data-Driven Design

• Use analytics, experimentation, heatmaps, funnel data, and A/B testing to refine the shopping and checkout experience.
• Iterate rapidly based on performance insights and user feedback.
  

Requirements

• Minimum 2 years of hands-on experience designing e-commerce experiences (web/app).
• Proven experience designing checkout and post-order journeys (MUST HAVE).
• Total 25+ years of experience in Product Design, UX/UI, or Interaction Design.
• Strong portfolio showcasing end-to-end design work for consumer-facing digital products.
• Proficiency in Figma and modern prototyping tools.
• Deep understanding of UX principles, user-centered design, and conversion-driven design patterns.
• Ability to simplify complex journeys into intuitive experiences.
• Strong collaboration and communication skills.
  

Nice To Have

• Experience with personalization, recommendations, loyalty programs, or subscription models.
• Background in high-growth D2C or marketplace businesses.