Job Description

Role & responsibilities Plan, coordinate , collate all content , data related to Digital marketing in Retail ( Network creation , Branding , Campaigns , Database Marketing , Social Media posting inputs etc. ) . Executes it in collaboration with the Digital Marketing team . Measure the KPIs, generate reports , analytics and plan the remedial ways for excellence in discussion with the Sales Team & Digital marketing. Driving various Retail initiatives and support to Sales team through Selling tools , Promotional materials , Advertisements, Trade Fair & Exhibitions, Workshops , Events , Customer & other Insights ( NPS etc. ) Key working Relationships : This role is the linking arm with Retail Sales from marketing highlighting on Business development, Branding, Engagement with sales, Fr and other stakeholders. Also it has a role in vendor management for all necessary business activities associated with this role in collaboration with the marketing resource handling the procurement.