Executive - Marketing

Job Description

We are in the business of energy solutions through LPG. For Retail business ( Domestic+ Ho-Re-Ca segment ) , we use Franchisee route. This role has a dual action i.e. one focused on digital marketing for Retail & other the classic retail business support to sales for growth in the Retail business. Role & responsibilities Plan, coordinate , collate all content , data related to Digital marketing in Retail ( Network creation , Branding , Campaigns , Database Marketing , Social Media posting inputs etc. ) . Executes it in collaboration with the Digital Marketing team . Measure the KPIs, generate reports , analytics and plan the remedial ways for excellence. Driving various Retail initiatives and support to Sales team through Selling tools , Promotional materials , Advertisements, Trade Fair & Exhibitions, Workshops , Events , Customer & other Insights ( NPS etc. ) Preferred candidate profile Retail exposure is an advantage ; working knowledge of digital marketing is a must Good at excel working, PPT , data analytics , report preparation. Strong analytical skills and an eye for details , be the driver of the activities , team player and leadership traits for coordinating & facilitating the Sales Managers & Stakeholders, able to pull out clarity out of grey areas / understanding among stake holders ( few cases )