Executive : Digital Marketing

Executive: Digital Marketing

ISO 9001:2015 Certified Company

NASSCOM Member

Requirements/Candidate Profile

• Strong understanding of digital marketing concepts and best practices.
• Good knowledge of SEO, especially On-page SEO with basic technical SEO skills.
• Hands-on experience with tools like Google Analytics, Google Search Console, and ability to analyze and interpret data.
• Familiarity with using AI tools (e.g., ChatGPT, Gemini) for content planning and development.
• Analytical mindset with strong critical thinking and problem-solving abilities.
• Self-learner, creative, and proactive in sharing ideas, thoughts, and queries.
  

/KRAs:

• Identify the latest trends, insights, and performance based on the analysis.
• Brainstorm coming up with new and innovative ideas/strategies.
• Ability to analyze existing assets (webpages/blogs) and suggest actionable improvements to enhance performance.
• Plan and execute all digital marketing activities, including On-Page/Off-Page SEO and social media marketing campaigns for one of our assigned products.
• Creating and nurturing new relationships with digital publishers.
• Being responsible for the delivery of outreach and connection-building activities.
• Planning online content, articles, and case studies.
• Use Googles advanced search parameters to scrape relevant target sites.
• Be highly creative and able to spot ideas, angles, and opportunities with content and story ideation.
• Keeping internal databases updated with relevant contact info and secured placements.
• Use tools (GA4, GSC, Uber Suggest & others), plan data-driven digital marketing campaigns.
  

Required Experience:

• 1-2 years experience in Ecommerce, Online Market Places, B2B Marketing, Mobile Applications, CMS, Open Source Scripts, Social networking portals, On Demand Service Portals.
  

Qualifications:

• B. Tech, BCA, B. SC (IT), M. Tech, MCA or M. SC (IT), MBA candidates and Digital Marketing Certification will be preferred.
• Foreign Language will be considered as a plus point.
  

Preferred Industry Web Solutions:

• Ecommerce, Online Marketplaces, B2B Marketing, Mobile Applications, CMS, Open Source Scripts, Social networking portals, On Demand Service Portals.
  

Job Location, Working Days:

• Mohali, Punjab
• Five days working