Event marketing lead

As an Event Marketing Lead, you will be responsible for ideating, planning, and executing high-impact events that align with the brand and resonate with the audience. Your role will involve owning the entire event journey, from conceptualization to post-event analysis. **Key Responsibilities:** - Conceptualize innovative event ideas aligned with the brand and business goals, including but not limited to Hackathons, workshops, activations, campus events, and corporate engagements. - Design the flow of the event journey to ensure engagement, impact, and brand consistency from the first touchpoint to the exit experience. - Take ownership of event planning, budgeting, vendor coordination, and cross-functional alignment. - Ensure every event delivers a consistent and memorable brand experience, both visually and experientially. - Collaborate with internal teams and external partners to bring the event vision to life. - Conduct post-event reviews to analyze success, gather feedback, and identify areas for improvement. **Qualifications Required:** - 2+ years of experience in Event Marketing, with exposure to both large and small-scale event formats. - Background in coding/tech with a strong understanding of tech-driven audiences and products. - Proven ability to think strategically about brand-led event experiences. - Strong planning, organizational, and leadership skills with experience managing events end-to-end. - Excellent communication and creative thinking capabilities. The company prefers candidates with experience in EdTech, startups, or high-growth companies, as well as exposure to on-ground activations across campuses, tech parks, and B2C settings. A data-first mindset and proficiency in Hindi and English are essential, with a bonus for proficiency in Tamil or Telugu for regional engagements.,