Email Marketing Executive

Position:- Email Marketing Executive

Vacancy:- 1

Experience:- 1-2 years

Salary:- As per Company Norms

Key Responsibilities:

• Campaign Strategy & Execution: Develop and execute email marketing strategies, including segmentation, automation, and testing, to achieve specific business goals.
• Content Creation: Write engaging and persuasive email copy, design visually appealing templates, and ensure branding consistency.
• List Management: Build and maintain email lists, ensuring accuracy, hygiene, and compliance with email marketing regulations.
• Analytics & Optimization: Track key performance indicators (KPIs) like open rates, click-through rates, and conversions to measure campaign success and identify areas for improvement.
• Tool Proficiency: Utilize email marketing platforms, automation tools, and analytics dashboards to manage and optimize campaigns.
• Collaboration: Work with other marketing team members and cross-functional departments to align email campaigns with overall marketing objectives.
• Stay Informed: Stay up-to-date with the latest email marketing trends, best practices, and industry developments.

Skills & Qualifications:

• Excellent Written Communication: Ability to craft clear, concise, and persuasive email copy.
• Strong Analytical Skills: Ability to interpret data, identify trends, and make data-driven decisions.
• Creative & Design Skills: Ability to create visually appealing and engaging email templates.
• Technical Skills: Proficiency in email marketing platforms, automation tools, and analytics dashboards.
• Marketing Knowledge: Understanding of digital marketing principles, segmentation, and lead generation.
• Collaboration & Communication: Ability to work effectively with other team members and stakeholders.