E-Commerce Coordinator

Job Description – E-Commerce Coordinator (FMCG)

Position: E-Commerce Coordinator
Department: Sales / E-Commerce
Location: ________
Experience Required: 1–3 years (FMCG/E-Commerce preferred)

Role Overview

The E-Commerce Coordinator will be responsible for managing and optimizing the company’s online presence across major e-commerce and quick commerce platforms such as Amazon, Flipkart, BigBasket, Blinkit, Zepto, Instamart, and others. The role ensures smooth operations, accurate listings, data-driven decision making, and coordination with internal teams to drive online sales for FMCG products.

Key Responsibilities

1. Platform Management

• Manage and update product listings, images, content, pricing, and keywords across e-commerce platforms.
• Ensure product visibility and compliance with platform guidelines.
• Monitor stock levels and maintain healthy inventory across all online channels.

2. Sales & Performance Monitoring

• Track daily sales, conversions, traffic, and other KPIs to improve performance.
• Maintain high fill rates and ensure products remain in stock.
• Identify factors affecting sales and activate corrective measures.

3. Promotions & Marketing

• Execute platform-led promotions, discounts, and ad campaigns (Amazon PPC, Sponsored Ads, etc.).
• Coordinate new product launches and ensure timely activation of offers.
• Work with the marketing team on product content, creatives, and brand visibility.

4. Operations & Order Fulfillment

• Coordinate with warehouse/supply chain teams to ensure smooth order processing.
• Monitor returns, cancellations, and operational issues to minimize losses.
• Liaise with platform managers for resolving listing, payment, or operational discrepancies.

5. Data & Analytics

• Analyze sales data, customer behavior, market trends, and competitor activities.
• Prepare weekly and monthly performance reports.
• Identify growth opportunities and make data-driven recommendations.

6. Cross-Team Collaboration

• Work closely with marketing, supply chain, finance, and category teams for timely execution of all e-commerce requirements.
• Assist with internal documentation, planning, and coordination.

Essential Skills

• Strong understanding of e-commerce operations, FMCG industry trends, and online sales processes.
• Proficiency in MS Excel/Google Sheets (pivot, VLOOKUP, dashboards).
• Knowledge of SEO/SEM, digital marketing, and content management.
• Hands-on experience with e-commerce back-end portals (Amazon Seller Central, Flipkart Seller Hub, etc.).
• Excellent communication, coordination, and problem-solving skills.
• Ability to handle multiple platforms and work under deadlines.

Preferred Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Experience in FMCG or food-related e-commerce roles.
• Familiarity with quick commerce apps like Blinkit, Instamart, Zepto, etc.
• Knowledge of Shopify or other e-commerce store management tools.

Job Types: Full-time, Permanent

Pay: ₹22,000.00 - ₹35,000.00 per month

Work Location: In person