Dy. RSM/RSM/Sr. Manager - Sales

Job Description

Dy. RSM/RSM/Sr. Manager - Sales Qualification: PG/Graduate Grade: Experience: 13 to 20 Years Area of Operation: Howrah, Hoogly, Nadia, South 24 Paraganas, North 24 Paraganas Preferred Industry: Ice-Cream / Beverage / Frozen Food Location: Kolkata Role Responsibilities: Role Overview The incumbent will be responsible for managing and leading regional sales operations across assigned territories, driving channel performance, expanding distribution, and ensuring revenue growth. This role demands strategic thinking, team leadership, and effective channel development. Job description Lead, guide, and manage a team of ASMs, Sales Executives, and PSRs (off-roll) to achieve regional sales objectives. Responsible for the distributor Performance evaluation on a quarterly basis and reporting the same to Regional Manager Review, develop, and execute strategic plans for business development aligned with company objectives. Identify and capitalize on new business opportunities and growth streams in the market. Oversee product launches and promotional activities, ensuring timely availability and effective distribution. Strengthen brand presence through targeted sales initiatives and local brand-building activities. Classify and engage prospective channel partners to enhance the distribution network. Manage the performance of distributors and monitor key metrics such as sales growth, product availability, and order fulfillment. Forecast and track annual, quarterly, and monthly sales targets to ensure consistent performance. Develop long-term and short-term business strategies for sustained growth and market penetration.