Director / Associate Director - Media Planning

6 - 10 years

0 Lacs

Posted:2 weeks ago| Platform: Shine logo

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Job Type

Full Time

Job Description

Role Overview: You are being sought after for the position of Director/Associate Director of Media Planning at Rezilient DTES Private Limited in Nerul, Navi Mumbai. As a seasoned professional with 6-10 years of agency or client experience, you will be responsible for developing and executing strategic media campaigns across various digital platforms. Your role will involve leading a team, managing client relationships, and driving business growth through innovative media strategies while maintaining operational excellence. Key Responsibilities: - Develop comprehensive media strategies aligned with clients' business objectives across platforms like Google Ads, Meta, DV360, YouTube, and other emerging platforms. - Provide strategic direction for cross-channel campaigns to maximize ROI and brand impact. - Lead the development of media approaches that address complex marketing challenges and drive measurable business outcomes. - Oversee budget allocation and forecasting for major accounts to ensure optimal resource utilization. - Serve as the primary strategic advisor and point of contact for key client accounts. - Build and maintain strong client relationships through consultative partnerships and trusted advisory. - Lead, mentor, and develop a team of media planning professionals. - Direct end-to-end management of complex, multi-platform digital campaigns. - Guide the team in analyzing campaign performance using advanced analytics tools and methodologies. - Drive operational best practices across the media planning function. - Identify and pursue opportunities for account growth and expansion. Qualifications Required: - 6-10 years of experience in media planning, with at least 3 years in a leadership position. - Proven track record managing substantial media budgets across Google Ads, Meta, DV360, and other digital platforms. - Demonstrated expertise in performance marketing with deep knowledge of auction-based media. - Strong client management skills with experience leading client meetings and strategic presentations. - Proficient in analyzing and interpreting complex media performance data. - Experience managing and developing teams of media professionals. - Bachelor's degree in Marketing, Communications, Business, or related field. - Advanced certifications in Google Ads, Meta Blueprint, and other relevant platforms. - MBA or additional relevant qualifications preferred but not required. (Note: The additional details about the company have been omitted as they were not explicitly mentioned in the job description.) Role Overview: You are being sought after for the position of Director/Associate Director of Media Planning at Rezilient DTES Private Limited in Nerul, Navi Mumbai. As a seasoned professional with 6-10 years of agency or client experience, you will be responsible for developing and executing strategic media campaigns across various digital platforms. Your role will involve leading a team, managing client relationships, and driving business growth through innovative media strategies while maintaining operational excellence. Key Responsibilities: - Develop comprehensive media strategies aligned with clients' business objectives across platforms like Google Ads, Meta, DV360, YouTube, and other emerging platforms. - Provide strategic direction for cross-channel campaigns to maximize ROI and brand impact. - Lead the development of media approaches that address complex marketing challenges and drive measurable business outcomes. - Oversee budget allocation and forecasting for major accounts to ensure optimal resource utilization. - Serve as the primary strategic advisor and point of contact for key client accounts. - Build and maintain strong client relationships through consultative partnerships and trusted advisory. - Lead, mentor, and develop a team of media planning professionals. - Direct end-to-end management of complex, multi-platform digital campaigns. - Guide the team in analyzing campaign performance using advanced analytics tools and methodologies. - Drive operational best practices across the media planning function. - Identify and pursue opportunities for account growth and expansion. Qualifications Required: - 6-10 years of experience in media planning, with at least 3 years in a leadership position. - Proven track record managing substantial media budgets across Google Ads, Meta, DV360, and other digital platforms. - Demonstrated expertise in performance marketing with deep knowledge of auction-based media. - Strong client management skills with experience leading client meetings and strategic presentations. - Proficient in analyzing and interpreting complex media performance data. - Experience managing and developing teams of media professionals. - Bachelor's degree in Marketing, Communications, Business, or related field. - Advanced certifications in Google Ads, Meta Blueprint, and other relevant platforms. - MBA or additional relevant qualifications preferred but not required. (

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