Digital Marketing Strategist

10 - 15 years

13 - 16 Lacs

Posted:15 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title:

Company:

Location:

The Opportunity:

Key Responsibilities:

  • Strategy & Vision:

    Develop, implement, and oversee comprehensive digital marketing strategies aligned with Neosoft's business objectives and growth targets.
  • Performance Marketing:

    Lead and optimize all paid media campaigns (PPC, Social Ads, Display) to maximize ROI, lead generation, and MQLs/SQLs.
  • SEO & Content Excellence:

    Drive organic growth through advanced SEO strategies, compelling content marketing, and inbound methodologies.
  • Analytics & Optimization:

    Own performance reporting, interpret complex data, identify key insights, and implement data-driven optimizations across all digital channels.
  • Brand & Awareness:

    Enhance Neosoft's digital brand footprint, thought leadership, and online reputation.
  • Team Collaboration:

    Work closely with sales, product, and content teams to ensure integrated and impactful campaigns.
  • Innovation:

    Stay abreast of the latest digital marketing trends, technologies, and competitor activities to maintain a competitive edge.

What We're Looking For:

  • Experience:

    10+ years of progressive experience in digital marketing strategy, with a proven track record of driving significant B2B lead generation and brand growth, ideally within the

    Cloud services, software development, or technology consulting sectors.

  • Expertise:

    Deep expertise across SEO, SEM, social media marketing, content strategy, email marketing, and marketing automation.
  • Analytical Acumen:

    Strong proficiency in Google Analytics, GTM, SEO tools (e.g., SEMrush, Ahrefs), CRM platforms, and marketing automation tools.
  • Strategic Thinker:

    Ability to translate complex business goals into actionable digital marketing plans.
  • Results-Oriented:

    Demonstrated ability to deliver measurable results and optimize campaigns based on performance data.
  • Communication:

    Excellent communication, presentation, and interpersonal skills.
  • Education:

    Bachelor's degree in Marketing, Business, or a related field.

Why Join Neosoft?

  • Significant Impact:

    Play a central role in shaping the digital future of a leading tech company.
  • Autonomy & Growth:

    Enjoy significant autonomy in strategy development and a clear path for professional advancement.
  • Innovative Environment:

    Work with cutting-edge technologies and a team that values innovation.
  • Competitive Compensation:

    Attractive salary, benefits, and performance incentives.
  • Dynamic Culture:

    Be part of a collaborative, high-performing team in a fast-paced environment.

Ready to Make Your Mark?

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NeoSOFT logo
NeoSOFT

Information Technology and Services

Mumbai

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