Digital Marketing Specialist

Job Description Profile: Digital Marketing Specilist We are seeking a highly motivated and creative Social Media Specialist to join our dynamic team at Wedding Asia. The ideal candidate should have a deep understanding of social media platforms, content creation, and digital marketing, and the ability to maintain strong community engagement. You will be responsible for creating and executing social media strategies that align with the brand’s objectives while enhancing our presence across social media. Qualifications: Degree in Marketing or a related field. Required Experience: 4-8 Years Work Location: New Delhi Roles and Responsibilities: Develop and implement a social media strategy aligned with brand objectives. Collaborate with designers to develop visually appealing wedding and fashion-related content. Manage and maintain social media platforms to ensure audience engagement. Plan and execute digital campaigns, including SEO/SEM, E-mail marketing, and social media ads. Assist in creating content for online and offline campaigns, including photoshoots and event coverage. Identify and collaborate with various Influencers for brand awareness and maximizing its reach. Track social media metrics, monitor KPIs, and provide actionable insights to drive continuous growth of the brand. Ability to manage brand reputation in online communities and handle crisis situation effectively. Facilitate active coordination with the internal team to ensure smooth communication. Stay updated on Industry trends and incorporate them into content and campaigns. Show more Show less