Digital Marketing Specialist

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Requirements:

• Bachelor’s degree in Marketing, Digital Media, or a related field.
• Proven experience (1–2 years) in digital marketing, SEO, and social media advertising.
• Practical knowledge of Google Ads, Facebook Business Manager, and analytics tools.
• Strong understanding of lead generation and conversion optimization.
• Basic knowledge of website management tools (e.g., WordPress, Wix, or similar).
• Excellent copywriting and content editing skills.
• Analytical mindset with the ability to interpret data and make data-driven decisions.

About the Role:

We are looking for a dynamic and creative Digital Marketer to manage and enhance our online presence across multiple platforms. The ideal candidate should have hands-on experience in website management, SEO, social media advertising, and content optimization with a strong focus on generating quality leads and improving brand visibility.

Key Responsibilities:

• Manage and update the company’s website, ensuring it is SEO-friendly and user-focused.
• Plan, create, and execute Facebook and Instagram ad campaigns to drive engagement and conversions.
• Develop and implement effective SEO strategies to improve organic search rankings and website traffic.
• Optimize and maintain the company’s Google My Business profile to boost local visibility.
• Analyze campaign performance and website analytics to track ROI and improve lead generation results.
• Research market trends and competitor strategies to identify growth opportunities.
• Edit and create content for social media ads, website banners, and promotional campaigns.
• Collaborate with the design and content teams to ensure brand consistency across all digital channels.
• Manage digital marketing budgets and ensure cost-effective ad spending.

Job Types: Full-time, Freelance

Pay: ₹10,595.67 - ₹20,000.00 per month

Work Location: In person