Digital Marketing Specialist

2 years

0 Lacs

Posted:1 hour ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description – Digital Marketing Executive

Location: Chetpet, Chennai
Experience: 2+ Years
Joining: Immediate Joiners Preferred

Role Overview:

We are looking for a results-driven Digital Marketing Executive with a strong understanding of modern digital marketing tools, analytics, and campaign management. The ideal candidate will play a key role in planning and executing digital strategies to enhance brand visibility, lead generation, and online engagement.

Key Responsibilities:

  • Develop, implement, and manage digital marketing campaigns across platforms.
  • Handle SEO, SEM, Google Ads, and Social Media Marketing.
  • Create engaging content for social media, email campaigns, and website.
  • Monitor campaign performance, analyze data, and generate reports.
  • Optimize content using SEO best practices to improve organic reach.
  • Manage website updates, landing pages, and performance tracking.
  • Coordinate with designers, content writers, and sales teams to support marketing goals.
  • Conduct competitor analysis and market research to identify trends.
  • Manage social media accounts and grow online presence.

Required Skills & Qualifications:

  • Minimum 2+ years of hands-on experience in digital marketing.
  • Strong knowledge of Google Analytics, Google Ads, Meta Ads, SEO/SEM.
  • Experience in managing social media platforms (Facebook, Instagram, LinkedIn).
  • Familiarity with email marketing tools and automation platforms.
  • Good content writing and communication skills.
  • Ability to analyze data and optimize campaigns based on insights.

Job Types: Full-time, Permanent

Benefits:

  • Food provided
  • Health insurance
  • Provident Fund

Work Location: In person

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