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Digital Marketing Manager

0 years

0 Lacs

Kochi Kerala India

Posted:6 hours ago| Platform: Linkedin logo

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Skills Required

marketing ai technology strategies ads seo twitter analyze metrics reports analytics hubspot automation content crm messaging communication management

Work Mode

On-site

Job Type

Full Time

Job Description

ThoughtMinds

 

Responsibilities

  • Develop and execute comprehensive digital marketing strategies tailored to the IT industry


  • Plan and manage paid campaigns across Google Ads, LinkedIn, and other relevant platforms


  • Oversee

    SEO/SEM

    efforts to improve organic rankings and web visibility


  • Manage and grow company presence across social media platforms (LinkedIn, Twitter, etc.)


  • Collaborate with the sales and product teams to align digital campaigns with business goals


  • Analyze performance metrics and prepare actionable reports using tools like Google Analytics, HubSpot, or similar


  • Manage email marketing campaigns and marketing automation tools


  • Coordinate with external vendors and agencies (if any) for content, creatives, and outreach


  • Stay updated with digital trends, tools, and best practices in the IT/B2B domain


Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.


  • Minimum

    6

    years of hands-on digital marketing experience in an IT company


  • Proven track record of running successful B2B lead generation campaigns


  • Proficiency in Google Ads, Google Analytics, SEO/SEM tools, LinkedIn Ads, and CRM/marketing automation platforms


  • Strong content and messaging sense tailored to tech audiences


  • Excellent communication, analytical, and team management skills

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