Digital Marketing Manager (Paid Media & Account Management)

4 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Role

Marketing Account Manager with strong paid media expertise


Key Responsibilities

  • Plan, launch, and optimize Facebook Ads and Google Ads campaigns

     across search, display, and social.
  • Manage campaign budgets, targeting, creatives, and bidding strategies to maximize ROI.
  • Act as the main point of contact for clients, driving communication and ensuring smooth delivery.
  • Collaborate with web developers, designers, and content teams to execute integrated marketing campaigns.
  • Oversee 

    landing page optimization, conversion tracking, and creative testing

    .
  • Analyze data across multiple accounts and prepare performance reports with actionable insights.
  • Stay updated on paid media trends, digital marketing best practices, and new ad platform features.


Requirements

  • 2–4 years of 

    hands-on experience in performance marketing, PPC, and paid media execution

    .
  • Proven success running campaigns in 

    Facebook Ads Manager and Google Ads

    .
  • Strong understanding of key digital marketing metrics: CTR, CPA, ROAS, Conversion Rate.
  • Ability to manage multiple accounts and coordinate with cross-functional teams.
  • Excellent communication and client management skills.
  • Bonus: exposure to SEO, email marketing, or other paid channels like LinkedIn Ads.


What You’ll Gain

  • A role that combines 

    paid media execution

     with end-to-end account management.
  • Exposure to strategy and delivery across digital campaigns, websites, and creative projects.
  • The opportunity to directly drive results for multiple clients across industries.


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