Digital Marketing Manager

Job Summary:

We are seeking a highly motivated and analytical Digital Marketing Manager to manage and improve our website’s organic search performance. The ideal candidate should have a deep understanding of Search Engine Optimization (SEO) practices, including on-page, off-page, and technical SEO, along with a passion for driving website traffic and enhancing online visibility across search engines. He/She should also be proficient in Good Adworks and Facebook Ads with Team handling.

Key Responsibilities:

• Develop and execute digital marketing campaigns to promote legal services and practice areas.
• Manage the firm’s website, SEO/SMO/SEM, and ensure content is optimized for visibility and engagement.
• Plan and manage social media presence (LinkedIn, X, Facebook, etc.) to strengthen brand awareness.
• Create and oversee email marketing campaigns, newsletters, and client communications.
• Collaborate with lawyers and partners to produce relevant, compliant content (blogs, case studies, client alerts).
• Manage online reputation, including client reviews and directory listings.
• Stay up to date with digital marketing trends, legal industry developments, and compliance requirements.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Communications, or related field.
• 8–10 years of experience in digital marketing (experience in legal/professional services preferred).
• Strong knowledge of SEO, Google Ads, social media marketing, SEO/SMO, Google Ads/Facebook Ads and content strategy.
• Excellent writing and communication skills.
• Ability to manage multiple projects /Team and meet deadlines.
• Familiarity with legal marketing ethics and regulations is a plus.

Key Attributes:

• Strategic thinker with strong analytical skills.
• Detail-oriented, creative, and proactive.
• Professional demeanor and understanding of legal industry sensitivities.
• Execute effective SEO strategies to increase organic website traffic and improve search engine rankings.
• Conduct detailed keyword research and competitor analysis to identify content opportunities.
• Perform on-page optimization, including meta tags, header tags, internal linking, image optimization, and content optimization.
• Manage off-page SEO activities such as link building, guest posting, directory submissions, and outreach campaigns.
• Monitor and analyse website performance using tools like Google Analytics, Google Search Console etc.
• Collaborate with the content and web development teams to implement SEO best practices.
• Track, report, and analyse website analytics, keyword rankings, and ROI of SEO efforts.
• Stay updated with the latest SEO trends, Google algorithm updates, and industry best practices.
• Optimize local SEO (Google My Business, local listings) to improve local search visibility.
• Support digital marketing campaigns (PPC, social media, content marketing) with SEO insights.

Contact Sanjay Robinson - 9999570297

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person